ASI Acquires PRINTING United Alliance's Promo-Focused Events and Media Portfolio   Learn More

ASI Member? Login here to access Education, Research, ESP, Pay Your Bill, Find a Supplier and much more.

Not an ASI Member? Learn more about ASI today!

Technology

YouTube Debuts 'Chapters' Feature
YouTube Debuts 'Chapters' Feature
Promogram

Promo products marketers can leverage the feature to help create greater engagement wit...

New Instagram Features Help Influencers Make Money
New Instagram Features Help Influencers Make Money
Web Exclusive

The popular social media app seeks to help content creators by facilitating merch sales...

Facebook Makes Big E-Commerce Push

The social media company announced the lau...


The New Age of Advertising

As digital marketing surpassed traditional...


How to Add Digital Advertising Into Your Marketing Mix

Angela Chryplewicz, CEO of Lasting...

How To Grow Your Email Subscriber List
How To Grow Your Email Subscriber List
Counselor

Email marketing provides a direct conduit for communicating tailored messages and...

How to Keep Contact With Clients, Coworkers
How to Keep Contact With Clients, Coworkers
Counselor

Communication tools and strategies to use during the coronavirus pandemic.

Build Your Personal Brand With TikTok
Build Your Personal Brand With TikTok
Web Exclusive

Three promo products pros share how they’ve found success on the social media platform....

The Benefits of Blogging
The Benefits of Blogging
Advantages

Q: Is blogging still relevant in the age of social media? A: It's even more...

Product Innovation: The USB Fastener Hat

Musical artist Deaton Chris Anthony offers...


Social Commerce and the Promo Products Industry

Social media platforms are making it easie...


How To Leverage Marketing To Grow Your Client Base

Interviews with the brightest minds in bus...

How To Keep Your Brand Consistent

Brand consistency happens when a...


Pro Tips: Create A Social Media Marketing Planner

Speaker, author, podcaster and social...


Be Strategic Online to Capture Millennial Buyers

Use product demo videos and a laser-focuse...

5 Tips for Sales Pitches on LinkedIn
5 Tips for Sales Pitches on LinkedIn
Web Exclusive

The social platform is one of the most effective B2B engagement tools available to entr...

How To Generate Better Blog Ideas
How To Generate Better Blog Ideas
Counselor

A good blog can improve your ranking in internet searches related to your business,...

Top 10 Tweets of the Week - December 12, 2019
Top 10 Tweets of the Week - December 12, 2019
Web Exclusive

I'm back for my 10 fave tweets of the week from our industry and beyond! From...

Branded Tote at Impeachment Hearing Goes Viral
Branded Tote at Impeachment Hearing Goes Viral
Promogram

A branded grocery tote has gone viral, providing a rare moment of levity at...

Top 10 Tweets of the Week - December 5, 2019
Top 10 Tweets of the Week - December 5, 2019
Web Exclusive

After three years (what, I've been busy!) I'm back for my top-10 favorite tweets of...