After three years (what, I've been busy!) I'm back for my top-10 favorite tweets of the week from our industry and beyond ...

From branded beer socks and bad puns to cookies and Krispy Kremes, these tweets are a real treat!

Number 10: Samanta Claus

Nom, nom, no judgment here, Samanta. And besides, it's for a good cause, right?

Bought these to assist a children’s charity and I will eat every single one to show my support, damn it! pic.twitter.com/ywvKQZ2F8P

— Samantha 🇨🇦 (@ItsSamG) December 3, 2019

Number 9: Jeremy Picker

A promo industry credo to live by. Bravo Jeremy!

When you race to the bottom, you always lose! #promotionalproducts #decoratedapparel #screenprinting #merchandise https://t.co/JNp0fAZDiX

— Jeremy Picker (@JWPicker) November 29, 2019

Number 8: Chris Ruvo

It's no coincidence that "spork" rhymes with "dork", right? My colleague Chris found this ridiculous merch combo of dad hat and utensil and I'm left with so many questions ...

Super Soup holiday merch from @CampbellsChunky . I definitely want the dad hat with a built-in holster for a #spork: https://t.co/LsSsObmBQz

— Chris Ruvo (@ChrisR_ASI) December 3, 2019

Number 7: Nate Kucsma

Perpetually surly ASI Research dude Nate not only roots for the lowly NY Giants, but also the woeful Rutgers Scarlet Knights. Ouch. This tweet is in reference to RU's strong effort against my beloved Nittany Lions, where they still lost by 21. Well, at least you got Schiano going for you, which is nice. 

A game that #rutgers is probably going to lose by 20+ points is the highlight of their season!

— Nate Kucsma (@Nate_Kucsma_ASI) November 30, 2019

Number 6: Brewgooder

I'm a beer guy and I follow a lot of beer people and beer businesses. Want to get my attention? A good beer pun never Gose to waste. (See what I did there? Bonus bad pun below.)

This pun is beyond the pale.

— ASICentral (@asicentral) December 4, 2019

Number 5: Maple Ridge Farms

Maple Ridge Farms never misses a chance to a) promote their goodies, and b) jump on a trending hashtag like #NationalCookieDay. For that, this tweet gets mad love!

Did someone say #NationalCookieDay?! Celebrate with our Gourmet Cookie Crate (available in only 3 days): https://t.co/zkrzeMMjVM #foodgifts

What's your favorite kind of cookie? 😋 pic.twitter.com/FWEpCtPkiN

— Maple Ridge Farms (@MapleRidgeFarms) December 4, 2019

Number 4: Jay Busselle

My pal Jay Busselle is flummoxed that Billie Eilish has no idea who Van Halen is, yet I'm here like 'Who is Billie Eilish'?! Regardless, this is a great example of how to boost your personal brand by jumping on trending topics. Jay certainly does that well!

How can I get any work done when there are so many #CyberMonday deals .... and seeing Billie Eilish trending because she doesn't know who Van Halen are, isn't ok.

Maybe this is a giant tease and the start of a #VanHalen & #BillieEilish collaboration. 😛😛 pic.twitter.com/eyt3BKM2oF

— Jay Busselle (@JayBusselle) December 2, 2019

Number 3: Bruce Fox, Inc.

Show me a behind-the-scenes video of promo products being made and I'll hit the like button every time. Nailed it!

Want a inside look into our shop?#promoproducts #intheshop #brucefox pic.twitter.com/DyTLyZiayD

— Bruce Fox, Inc. (@BruceFoxInc) December 4, 2019

Number 2: Geiger

During this time of mirth and merriment, it's easy to forget those less fortunate than us, which makes this tweet from Geiger all the more important. Yes, Geiger definitely gets it.

We'd like to thank everyone who contributed to our 1st Annual Toasty Toes & Tushies Drive for local communities both in Maine and around the world.🌎💗

A special thanks to @asicentral's Ann Gergal and @swedausa for also donating to our drive!
🙏#GivingTuesday #GivingBack pic.twitter.com/6ekQijL0XB

— Geiger (@geigergetsit) December 4, 2019

Number 1: Ivanhoe Park Brewing

Did I mention I follow a lot of beer businesses? Ivanhoe Park Brewing in Orlando jumped on the #NationalSockDay trend to promote their business with a fun social media giveaway. This is how small businesses should be doing social media!

It’s #NationalSockDay and we want to hook you up with a pair of socks! Like our page, comment which pair you would want (1-4 from left to right), and tag 2 friends to be entered! Entries close at midnight tonight and winner chosen tomorrow morning. @RockEmSocks pic.twitter.com/wj7sXjGjZ0

— Ivanhoe Park Brewing (@IvanhoeParkBrew) December 4, 2019