TIM ANDREWS BLOG
Thoughts and opinions on the advertising specialty industry
Company Picnics Are Back, Baby
Thursday August 4, 2011 | Filed under:
Remember the company picnic? Maybe you attended one thrown by your dad’s company and marveled at seeing him tie-less, downing a beer with seldom-seen work buddies and playing baseb...
Vampires, Superheroes … And Ad Specialties?
Tuesday July 26, 2011 | Filed under:
Whether you’re a geek or a Gleek, you probably saw news reports on Comic-Con, a gigantic comics fanfest in San Diego. As CNN reports, promotional products were an undisputed “star”...
Windy City Kickoff for ASI SmartSales
Wednesday July 20, 2011 | Filed under:
ASI chose its Chicago show – the biggest industry event of summer – to offer a sneak peek of its biggest technology investment in years: ASI SmartSales™ . The Oracle-powered tech p...
What Do End-Users Really Want?
Wednesday November 9, 2011 | Filed under:
This week, ASI released its latest study, which addresses the key question, “Are you delivering what end-users really want?” The answer may surprise you.In the first industry study...
Move Over, Doom and Gloom
Monday October 24, 2011 | Filed under:
In my experience, the one trait shared by successful business leaders is confidence. The more confidence you have in yourself and your company, the more you inspire employees, clie...
Business Grab Bag
Wednesday December 28, 2011 | Filed under:
How many of you gave gifts to clients and prospects this year? According to a recent gift-giving survey from ASI, average spending on such gifts was up 13.9% to about $30 per gift ...
Supplier Sales Going Up, Up, Up
Thursday February 23, 2012 | Filed under:
Suppliers got great news recently when ASI released its 2011 supplier sales report showing over two-thirds (68%) of surveyed companies posted greater sales in 2011 than 2010, indic...
2011 Industry Sales Top $18.5 Billion
Friday January 27, 2012 | Filed under:
The numbers are in, and the results couldn’t be much better. ASI’s 2011 distributor sales research report shows total industry sales of $18.5 billion, up 6.2% from 2010.Sales have ...
And the Winner Is … Democracy
Tuesday November 6, 2012 | Filed under:
With the presidential race in a virtual dead heat and voting in many places along the East Coast still a struggle because of the storm, who knows how long it will be before we have...
Election Business is Booming
Tuesday September 4, 2012 | Filed under:
With the presidential candidates locked in a virtual dead heat, it’s obvious our industry will continue to play a key role in helping the candidates market themselves to voters. Pa...
Scoring Economic Gold
Thursday August 2, 2012 | Filed under:
Watching the fanfare leading up to the Olympics, it’s clear the famously acerbic Brits love to complain. In fact, one cheekily admitted that if there were a competition for grousin...
ASI Releases Landmark Research Study
Wednesday November 14, 2012 | Filed under:
This week, ASI® released the Global Advertising Specialties Impressions Study V.3, which contains the most powerful data available to convince clients of the cost-effectiveness of ...
Interesting Research Results
Wednesday April 29, 2009 | Filed under:
While the headlines this week were about industry sales being off, we dug deeper to figure out what separated the winners from the losers.Of all the reasons we checked, here are tw...
Words of Wisdom for These Challenging Times
Monday April 6, 2009 | Filed under:
If you advertise when everyone else stops marketing, your message is more likely to be noticed due to fewer ads in the market and your business is more likely to be remembered when...
Research for Awards & Engraving Pros
Tuesday April 14, 2009 | Filed under:
I was recently asked by Recognition Review, published by the Awards and Recognition Association, about what research, trends and information awards and engraving professionals can ...