Case Studies

One T-Shirt At A Time

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Allmade’s socially conscious, eco-friendly apparel line is making a difference in pover...

Group Using Promotional Products To Help Spur Relaunch of Shuttered Airline

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The recession killed Midwest Express Airlines, but it could be poised for a comeback th...

Hidden Valley Debuts Summer Ranch Swag

If you need a little help dressing this...

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Coca-Cola Cracks Open Innovative ‘Avengers’ Marketing Campaign

Tabs on soda cans can become promotional p...

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Three Fun Merch Trends From the PGA Championship

The trends could carry relevance for promo...

Nike’s Shoppable Snapchat Lens Let Users Buy Team U.S.A. Soccer Jerseys

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The experience heralds interesting innovations that could one day be relevant in the pr...

‘Cocaine Mitch’ Swag Generates Campaign Funds, Stirs Controversy

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‘Cocaine Mitch’ is a reference to Senate Majority Leader Mitch McConnell.

No Official Merchandise For New Royal Baby

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The dearth of merch brakes with recent royal tradition.

Taco Bell Debuts New Line Of Summery Branded Merchandise

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“Hot sauce” is the collection’s definitive theme.

AHEAD Offers Kentucky Derby Merch

For a race that lasts just two minutes,...

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Louisville Hotels Plan Kentucky Derby Swag

Louisville-area businesses are betting...

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Bacardi Launches New Brand Experience in Puerto Rican Port

The installation includes promotional prod...

Game of Thrones Branded Merchandise Push Reaches Fever Pitch

Everything from edibles to sneakers featur...

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Three Marketing Takeaways From the Omaha Storm Chasers’ ‘Rebrand’ as the Omaha Potholes

What started as an April Fools’ Day joke t...

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Prime Line Launches Collection From Threadfast Apparel

Prime Line (asi/79530) built its...

Shepenco Donates Pencils to Students For National Pencil Day

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In honor of National Pencil Day on March 30, Shepenco (asi/86850) recently donated...

Trump Store Unveils ‘Cherry Blossom Collection’

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The merchandise promotes Trump’s Washington, D.C. hotel during spring time.

Hanesbrands Flies Into Action to Deliver ‘March Madness’ Merch Across the Country

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"March Madness" is not an exaggerated phrase for HanesBrands (asi/59528). During...

Frank Lloyd Wright Foundation to Sell Branded Products

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The work of a famed American architect and interior designer is being commemorated...

MiLB Teams Rebrand Names, Logos For Select Games to Celebrate Latino Communities

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The nicknames take inspiration from culture, and many of the logos are wonderfully imag...

Authorities Are Auctioning Off Fyre Festival Branded Merchandise

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Sales will help repay victims defrauded in connection with the festival that failed to ...