Marketing

Q3 Distributor Revenues Increase 4.6%

Counselor

Data released by ASI at the end of October shows that distributor sales rose by 4.6%...

Study: Ad Revenue To Rise In 2015

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An increase in spending on digital advertising will drive overall ad revenue growth in ...

Sales Challenge: Build Your Personal Brand

A strong personal brand distinguishes you,...

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Counselor Commentary: Prepare To Innovate

Many business experts will tell you: Innov...

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Counselor Commentary: The Changing Marketing Landscape

Online video is about to become so much mo...

PCNA Announces New Supplier Partners

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Top 40 supplier Polyconcept North America (PCNA) announced that it has partnered with F...

Counselor Commentary: Little Customer Perks Add Up

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Since last December, Target has largely been battered and beaten in the press – and rig...

Online Display Ad Spending Set To Double

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A new survey from Forrester Research reports that spending on Internet display advertis...

2014 - ASI Power Summit

Counselor

The ad specialty industry’s top influencers gathered in Arizona last month to set a cou...

Social Media Ad Revenue Forecasts Jump

According to a forecast by market...

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Woodstock Revisited

Promo products play an integral role at th...

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2014 Best Ad Awards

Counselor recognizes winning advertisers (...

Canada Unveils Anti-Spam Legislation

The Canadian Radio-television and...

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Logomark Launches New Marketing Software Program

Marking its entry into a new product...

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Advertising Spending Set to Rise

Improving economies and popular events...

Running on Dunkin

Counselor

A promotional beanie wins big on race day.

Study: Marketers To Spend More On Brand Awareness

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Marketers are breaking out their checkbooks in an effort to build brand awareness.

Social Media Ad Spending Continues Rise

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Top companies are spending more than ever on social media, but few have been able to me...

Will the Education Market be a Good Sector for Distributors to Target Over the Next Year?

Counselor

Schools Present Growing Business Opportunities

Fields of Green

Counselor

The color that MLB marketers love.

Contest Promotes American-Made

Counselor

Alliance Rubber Company recently hosted a buy American contest to promote the return of...