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Theresa Hegel

  • Executive Editor, Digital Content

Theresa Hegel covers strategy for ASI Media, with a focus on apparel, digital technology and business operations and management. She's won multiple regional and national awards for her writing and reporting.

CPSC Recalls High-Powered Magnetic Balls

Marketed as stress-relieving toys, the small magnets can cause serious injury or death ...

Ecorite Announces Environmental Giveback Program

The Canadian supplier will donate a portion of sales to Conservation International begi...

4 Ways To Use Peach Fuzz, the 2024 Pantone Color of the Year

The pastel neutral is on trend for apparel, accessories and other promotional products.

Newsweek Names Cintas, HanesBrands to List of Most Responsible Companies

The magazine partnered with global research and data firm Statista to rank the largest ...

Sock101 Names Rachel Hoskins as National Sales Director

The industry vet will help the supplier expand its market presence and foster strong cl...

How SwagCycle Helped Us Clean Out Our Closet – and Support a Worthy Cause

Donating hundreds of unused pieces of branded merch to a Michigan nonprofit that suppor...

HPG’s Jing Rong Takes on Executive Sustainability Role

Rong was promoted to vice president of supply chain and sustainability to spearhead the...

Obituary: Marsha Miller, AIA/LogoTools

A past president of the Gold Coast Promotional Products Association, Miller was known i...

How One Sustainable Supplier Is Creating a Positive Ripple Effect

RIPL Goods uses the profits from its reusable water bottles to fund plastic cleanup eff...

Kicking Off the Holiday Season With Branded Merch

Limited-edition snow globes, boxy sweaters and cookie-scented lotions are among the man...

3 Trends in Sustainable Apparel

Bacteria-dyed fabric and shoe takeback programs are among the recent innovations.

Decorating Roundup: Advances in Apparel Printing

Equipment manufacturers offer an array of new models for decorators.

Stahls’ Partners With E-Commerce Platform Chipply

The software integration allows decorators to order direct-to-film transfers with one c...

Hit Promotional Products Donates $75,000 to Water4Good Campaign

The Top 40 supplier dedicated a percentage of drinkware sales to help build water filtr...

ScreenBroidery Launches ‘Swag for Humanity’ Online Store

The Indiana distributor wanted to lean into sustainability-focused products for its new...

PromoCares Raises Over $150,000 To Build Water Filtration Systems

Through its Water4Good fundraising campaign, the industry philanthropy group will help ...

Hit Promotional Products To Offer BrüMate

The Top 40 supplier says the partnership will help expand its drinkware category.

Fairware Releases Inaugural Impact Report

Founders of the Vancouver, BC-based B Corp said they hope the document will inspire oth...

Midnite Snax To Offer Socially Responsible Tony’s Chocolonely Products

The gourmet confectionery company has made it their mission to end forced and child lab...

1% for the Planet Crosses $500M in Giving

The organization, which helps facilitate donations to environmentally focused nonprofit...

Better Cotton Launches Traceability Solution

The sustainability initiative, which counts several promo suppliers as members, noted t...

Overture Promotions Earns EcoVadis Silver Ranking

The Top 40 distributor has launched several sustainability and social responsibility in...

Tech Companies Roll Out AI-Enabled Product Image Tools

Amazon and Google are adding tools that let advertisers add custom lifestyle background...

H&M Teams Up With Coloreel for Personalized Embroidery

Plus, Roland DGA wins awards for its printers, and Vastex announces upgrades to equipme...

The Bright Side: 4imprint Gave Out 1,650 Grants in Q3

The Top 40 distributor’s $500 in-kind promo donations helped a variety of organizations...