Commentary

Commentary From ASI CEO Tim Andrews: We Can Be Both Pro-Promo & Pro-Planet

Web Exclusive

Amid more anti-swag rhetoric, it’s important to remember our industry can have a positi...

NIL Deals for High School Athletes Are Here – Promo Should Capitalize

Promogram

Promo products distributors and decorators should look to provide branded merchandise s...

57 Reasons to Wear Secondhand Clothes

Heinz found a clever way to rebrand the dr...

---

Buyers Won’t Settle Forever for Slow Turnaround Times

Rush orders have declined the last two yea...

---

This Summer’s Buzzworthy Beer Marketing

Whether it’s dive bar-flavored ice cream o...

A Logoed Shirt Erased My Travel Anxiety

Web Exclusive

Think promos are unimportant? It was a lifesaver on my trip to Mexico.

A Deep Dive Into Aquarium Gift Shop Promos

Web Exclusive

At the Mystic Aquarium in Connecticut, I spied several excellent branding trends worth ...

It’s Time for Promo to Fully Embrace Sustainability

Web Exclusive

The industry can’t ignore it any longer, which is why ASI Media is launching Promo for ...

How the Promo Products World Brought Harry Potter to Life

Web Exclusive

A new museum exhibit celebrating the famed series is also a showcase of the power of ap...

DIY Tees & Other Book Festival Swag

As a volunteer at the first in-person Lehi...

---

Is Working at Home Bad for Me?

Experts fear employees feel isolated and c...

---

The Super Bowl Tapped My Soft Spot for ’90s, Y2K Nostalgia

Marketers know that millennials like me ar...

The Pay Transparency Movement Is Growing – And That’s a Good Thing

A law in New York City will require employ...

---

Ready or Not, Hiring Gets High-Tech Upgrade

Companies are using asynchronous interview...

---

Deck the Halls With Branded Merch

Big brands are bringing memes to life and ...

An Ode to My Daily Brew

Web Exclusive

As a resolute java-drinker, I’m fiercely loyal to my favorite brands. I’m not the only ...

Beloved Philly Brand Gets ‘Run’ Merch and I Want It

Web Exclusive

No, it’s not “Rocky”-inspired. It’s the next best thing.

Facebook Launches VR Meetings, But Why?

Web Exclusive

‘Workrooms’ allows the distributed workforce to come together in a virtual conference r...

When Good People Get Bad Merch

Promogram

Several popstars have been criticized lately for low-quality and inaccurate merchandise.

Making History at ASI Show Chicago

Web Exclusive

The first promotional products trade show since the COVID-19 pandemic – and my first tr...

Taking a Swag-Filled Journey Across the US

Web Exclusive

There were so many sites to see – and gift shops to visit – in my summer road trip to T...