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Strategy

Editor’s Picks: Rugged Backpacks
Editor’s Picks: Rugged Backpacks
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They’re the ultimate companion while on the go, from hiking trips in the mountains to w...

Eco-Friendly Favorites: Top Categories To Sell This Summer
Eco-Friendly Favorites: Top Categories To Sell This Summer
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Get ready to heat up your sales numbers!  Prepare for bright and sunny promotions by...

Let Loose With 1970s Style

Trends from the disco decade are having a ...


5 Ideas for Reducing Greenhouse Gas Emissions

It’s becoming more important than ever for...


5 Common Summer Requests for Decorated Cotton Apparel

Summer will be here before you know it,...

Help Clients Promote Sustainability With Responsibly Sourced Fabric
Help Clients Promote Sustainability With Responsibly Sourced Fabric
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Sustainability is the term to know in the promo space this year. In fact, almost half...

This Week’s New Suppliers: Items for Sports & Spirit
This Week’s New Suppliers: Items for Sports & Spirit
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Discover creative products from new ASI suppliers.

5 Ways To Build Trust With Prospects
5 Ways To Build Trust With Prospects
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Lay the foundation for a long-term relationship with a loyal customer.

Editor’s Picks: Coveted Corporate Gifts & Incentives
Editor’s Picks: Coveted Corporate Gifts & Incentives
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They improve employee morale, strengthen business relationships and help establish a po...

How the ‘Quiet Luxury’ Trend Promotes Sustainable Style

Also called “stealth wealth,” this back to...


Q&A: 40 Years of Charles River Apparel

The family behind the Top 40 apparel suppl...


Joe’s Promo Picks: Time To Celebrate

Summer is full of reasons to party – like ...

Promotions Planner: Permission To Indulge

Start presenting ideas to clients for camp...


Distributor Perks: How To Self-Promote With Supplier Benefits

You could be missing out on  major perks...


This Week’s New Suppliers: Practical Essentials

Discover creative products from new ASI su...

Editor’s Picks: Illuminating Light-Up Products
Editor’s Picks: Illuminating Light-Up Products
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They say the neon lights are bright on Broadway, and the same can be said about these b...

The Definitive Distributor’s Guide to Drinkware: Customers for Every Category
The Definitive Distributor’s Guide to Drinkware: Customers for Every Category
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Glassware and tumblers and mugs - oh my!  No matter which  drinkware category  your...

Case Study: PromoShop’s Seed Ball Slinger Brings Fun to Sustainability
Case Study: PromoShop’s Seed Ball Slinger Brings Fun to Sustainability
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The Top 40 distributor sent 250 slingshot and seed ball kits to clients and promo indus...

Editor’s Picks: Handy House & Home Items
Editor’s Picks: Handy House & Home Items
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Branded products that help around residences go a long way in providing excellent adver...

How To Provide Sunscreen at Low Prices
How To Provide Sunscreen at Low Prices
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As the weather heats up, sun protection becomes an absolute promo must-sell. To...

2023 ASI Ad Impressions Study: Powerful Stats on Promo’s Top Products
2023 ASI Ad Impressions Study: Powerful Stats on Promo’s Top Products
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The industry’s most comprehensive report on the power and effectiveness of promotional ...