Counselor Archive: July 2014
View Digital Issue (Best Viewed In Chrome)

Now Trending

An ultra-competitive apparel scene is pushing suppliers to ratchet up their service and selection. Here are the four trends that are having the most impact on their business today – and moving forw...
Read More

How We Design Direct Mailers

Creative packaging is just the beginning.
Read More

Target Audience

With so many possibilities, what markets should you pursue for apparel sales? We narrow it down to three potentially lucrative sectors.
Read More

For Love of the Game

Robin Richter grows her distributorship using skills she learned as a professional golfer.
Read More

Leaderpromos

Comfort and office friendships create a unique atmosphere at this Ohio distributor firm.
Read More

FDA Warns Against Temporary Tattoos

The U.S. Food & Drug Administration has warned that temporary tattoos can cause allergic reactions and the federal agency is encouraging consumers to report problems that occur in connection...
Read More

California Again Considers Statewide Plastic Bag Ban

Following last year's failed proposal, lawmakers in California are taking new steps to enact a statewide single-use plastic bag ban, pitching a legislative compromise that has already won support...
Read More

Iowa Supreme Court Ruling Impacts License Plate Frames

In a decision that could affect how promotional license plates are perceived, the Iowa Supreme Court has ruled that drivers whose cars display the frames can be stopped if they obscure the small...
Read More

Haiti Raises Minimum Wage For Garment Workers

In a decision that could affect how promotional license plates are perceived, the Iowa Supreme Court has ruled that drivers whose cars display the frames can be stopped if they obscure the small...
Read More

Q1 Supplier Sales Rise 4.8%

Ad specialty suppliers increased their revenues by an average of 4.8% in the first quarter of 2014, according to a report released in May by ASI. The rise in Q1 sales marks the 17th consecutive...
Read More

Minnesota Bans Antibacterial Ingredient

Based on health and environmental concerns, Minnesota has become the first state to prohibit the use of germ-killing chemical triclosan in soaps, hand sanitizers and other hygiene products. The...
Read More

Expo East Features Winget Keynote

Attendees at PPAI's Expo East show who expected a coddling, uplifting message from keynote speaker Larry Winget were in for quite a shock. The self-professed "Pitbull of Personal Development"...
Read More

Alibaba Files For IPO In U.S.

Chinese e-commerce firm Alibaba Group filed paperwork with the Securities and Exchange Commission in mid-May, beginning a process likely to raise at least $16 billion in an initial public...
Read More

Staples To Acquire PNI Digital Media

Massachusetts-based Staples, Inc., the parent company of Counselor Top 40 distributor Staples Promotional Products (asi/120601), has reached an agreement to purchase PNI Digital Media for $74...
Read More

Bergman Acquires Artwears Unlimited

Omaha, NE-based distributor firm Bergman Incentives (asi/137955) has purchased Artwears Unlimited (asi/124960), another Omaha distributor that specializes in branded apparel. Financial terms of...
Read More

Dunn Manufacturing Acquires Aresco

North Carolina-based Dunn Manufacturing, the parent of Adcapitol (asi/31260), has acquired Aresco Manufacturing and Safety (asi/36720) of Palm City, FL. Financial terms of the deal were not...
Read More

USDA Predicts Lower Cotton Demand

This season, the world cotton trade is expected to reach its lowest level since 2010-2011, with China likely to have less demand for imports of the commodity, according to the U.S. Department of...
Read More

Paisley Comeback

The pattern has had a rebirth and apparel promotions can benefit.
Read More

Tanks a Lot

Men’s tank tops aren’t just for the beach anymore.
Read More

Choosing the Right Decorator

Looking for the best apparel decoration shop for your distributorship? Here are nine questions to guide your search.
Read More

Mistakes Happen

Managers and company owners are far from immune to missteps in their approach to operating their businesses. A management expert reveals how to overcome the most common mistakes that entrepreneurs ...
Read More

Foam Stones

A promo product attains Olympic stardom.
Read More