Marketing

Child Prodigy Inspires T-Shirt Brand
Child Prodigy Inspires T-Shirt Brand
Counselor

A talented child artist’s creations launch a new T-shirt brand devoted to inspiration ...

The Best Way for Brands to say 'I’m Sorry'
The Best Way for Brands to say 'I’m Sorry'
Advantages

In this new format, ASI’s editors and writers discuss major branding trends.

5 Ways to Evolve Your Promo Company

Feel like your branding strategy is a bit ...


5 Benefits Of Custom Floor Mats

How can companies make a positive impact...


Q&A: How Branding Raises Apparel Perceptions

Branded apparel doesn't have the ...

5 Ways Fashion Apparel Will Increase Your Business
5 Ways Fashion Apparel Will Increase Your Business
Web Exclusive

Don't let your sales approach be so last season. If you want to capture the...

Discover Sales Opportunities In The Great Outdoors
Discover Sales Opportunities In The Great Outdoors
Web Exclusive

As the temperature rises, nature lovers and outdoor enthusiasts everywhere are...

4 Ways To Become A Standout Signage Provider
4 Ways To Become A Standout Signage Provider
Web Exclusive

Do more than sell signage - make it exceptional. If you're selling signs and...

The Beginner’s Guide to Workwear: Start Selling Now
The Beginner’s Guide to Workwear: Start Selling Now
Web Exclusive

If you're selling apparel but not taking advantage of workwear, you're missing out on...

The Right Fit: Gear Up For Summer With T-Shirt Sales

It's getting hot, hot, hot. Summer is...


6 Apparel Prints & Pattern Trends to Watch

Do you know what's haute for promo...


Fashion Forwards: 'Shorts Suit' Trend Adds Fuel to NBA Rivalry

Things are getting heated on the court...

New Smart Earrings Wed Wireless Tech and High Fashion

A crowdfunding campaign is underway for...


There’s A Ton of World Cup 2018 Branded Merchandise and Promotional Products

In two weeks, the 2018 World Cup will...


Q&A: The Value of Handcrafted Branded Merch

Chelsea van der Meer is the founder,...

Designer Shirt Gives New Meaning to Idea of Layering
Designer Shirt Gives New Meaning to Idea of Layering
Web Exclusive

Luxury fashion brand Balenciaga just launched some Franken-fashion that's befuddling...

Instagram Takeover: Vantage Apparel
Instagram Takeover: Vantage Apparel
Web Exclusive

Vantage Apparel (asi/93390), the Avenel, NJ-based supplier and decorator, is the...

Promotional Products and the #RedforEd Movement
Promotional Products and the #RedforEd Movement
Web Exclusive

Teachers are seeing red - and they want the public and politicians to do so too. In...

ASI Facebook Live! Capitalizing on Viral Trends
ASI Facebook Live! Capitalizing on Viral Trends
Web Exclusive

ASI's Andy Cohen and "Facebook" Vinnie Driscoll recently discussed how companies are...

The Ugliest Uniforms in Sports
The Ugliest Uniforms in Sports
Advantages

If there's one thing we care about as much as how our favorite teams play, it's how...

Promotional Products Were Everywhere At Wizard World Comic Con
Promotional Products Were Everywhere At Wizard World Comic Con
Promogram

From free swag to swanky branded merchandise, Wizard World Comic Con Philadelphia...