From understated to big and bold, stripes offer fashionable flair and promotional panache. “Stripes are versatile, simple and elegant, and they never go out of style,” says Anne Zimmer, president of SailorBags (asi/84293). “Their versatility allows them to be executed in ways that can make them fit very different demographics,” Zimmer adds, pointing out the universal appeal of the pattern.
One such demographic, according to John Anderson, national sales manager at The Antigua Group (asi/36320), is the golf apparel market. For brands, Anderson says, “Stripes are a way of standing out without being too flashy.” To spice up your striped apparel, one-color embroidery is best, Anderson advises.
“Horizontal stripes make a nice canvas for company logos,” Zimmer says, “as they provide baselines and visual anchors to the decoration.”
Watch Cap with Cuff (KNW-625) from Outdoor Cap Co. (asi/75420; circle 108 on Free Info Card)
Ame & Lulu Beach Bag (BB200-NVGR) from Sportsman Cap & Bag (asi/88877; circle 103 on Free Info Card)
Striped Adult Flip-Flop (B215) from Illini (asi/62190; circle 104 on Free Info Card)
Striped Scarf with Fringe (DY-03S) from Harvest Industrial & Trade Co. Ltd. (asi/61670; circle 109 on Free Info Card)
District Juniors Reverse Striped Scrunched Back Tank (DT229) from SanMar (asi/84863; circle 107 on Free Info Card)
Striped Infinity Nursing Scarf (YM-M208002-2) from Assertive Creativity LLC (asi/37166; circle 100 on Free Info Card)
Men’s Quest polo (101302) from The Antigua Group Inc. (asi/36320; circle 101 on Free Info Card)
Custom Woven Polyester Tie (C420-775-058) from Wolfmark (asi/98085; circle 106 on Free Info Card)
Ladies Dolman Top (R01) from In Your Face Apparel (asi/62494; circle 105 on Free Info Card)
Striped Dress Socks (0932) from CShop/Cuddle Shop (asi/47850; circle 102 on Free Info Card)