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Strategy

Promo Apparel Game Changers

In February 2019, S&S Activewear is changing the game with their brand-new 800-square-foot warehouse in Reno, NV. The new facility will have a SKU profile unlike anything our industry has ever seen, with 30% more SKUs and 3x the inventory, plus 1-day shipping to the entire West Coast. They’ve been growing since 1989, with expansions to California, New Jersey, Kansas, Texas and Georgia, and this is by far their biggest yet.

 

Throughout their growth, they’ve always been innovators at heart, trying to find new and creative ways of moving the needle forward. But for now, let’s take a look backward and pay homage to some of the pioneers who’ve helped our industry evolve over the years. Ever hear of Jasper Meek, Lawrence Herbert or Michael Vasilantone? If you love promotional products, have to color-match everyday and screen print tons of orders, then these should be household names for you.

Continue reading to see how these three inspirational figures became game changers in our industry, all of whom we all owe a huge debt of gratitude to.