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Quick Case Study: Greater China Provides Custom Branding Kits

Greater China is a full-service supplier, sourcing product and managing every aspect of production with staff on the ground in China, and using its proven 20-step project management protocol. Learn how Greater China helped a distributor client fulfill completely custom product packages for a large end-client.

The Challenge: Pearson, a major teaching facilitator, wanted to create custom kits to launch its new branding strategy.

The Solution: Greater China recommended a collection of items spanning several merchandise categories to the distributor for its client – from fully sublimated cotton tote bags, grip coffee mugs with all-over custom prints, to lanyards, paper journal books and 4-GB silicone USB drives. Every item was customized using the end-client’s specific colors and requested patterns.

The Results: Greater China supervised production of the products at several different manufacturers, as well as packaging the individual items into customized kits. The supplier then dropshipped packages blind to more than 300 national and international locations on behalf of the end-client.

Watch the video to learn more about Greater China’s custom products.