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Episode 112: Building Buzz for Your Promo Business

Ellie Bathe of coffee supplier Logojojo serves up the perfect blend of tips and puns.

Ellie Bathe loves coffee so much she calls herself the "Chief Caffeinator" at Logojojo (asi/67851), a supplier of high-end craft coffee.

“I’ve always loved coffee,” Bathe says, “but I'm not a coffee nerd. My son, Rob, who owns a roastery, is. I’m a promo nerd.”

Together, the Bathes have brought Folly Coffee, a national retail brand, into the industry.

In the latest Social Angle podcast, ASI Media’s Vinnie Driscoll chats with Ellie, who’s also a big proponent of percolated puns, about how she uses social media to promote her business, what it’s like to be the face of your brand, why humor is important, and much more.

Don't miss this opportunity to learn "a latte" about building buzz with social media!

Ellie's Self-Promo Video for Logojojo