With the economic landscape changing every day, companies are looking for cost-effective promos to stay afloat and communicate important messages to their customers. Help your clients by recommending affordable, creative solutions they can use to their advantage during these difficult times.

PRODUCT #1:
Value SPF 15 Broad-Spectrum Lip Balm (ELB-V15)

Strategy: Shore up existing business. Recommend clients reach out to existing customers using products with mass appeal, such as lip balm, to show they’re appreciated. Small touchpoints like these encourage brand loyalty, even if end-users can’t visit storefronts in person. By making a small gesture now, companies can ensure their base will still be around once social distancing restrictions lift.

Messaging: Put a smile on end-users’ faces by customizing lip balm labels with messages like “A stick of lip balm from us to you – thanks for STICKing with us!”

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