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ASI Acquires Promo-Focused Events and Media Portfolio From PRINTING United Alliance
The deal also includes a new strategic partnership that delivers more events, expert education, resources and opportunities to ASI suppliers, distributors and decorators, executives said.
Most Popular
Logomark Names New Chief Operating Officer
John Lear comes to the Top 40 supplier following a 25-year career in the capital and consumer goods industries.
PromoCentric Projects $25M in 2024 Sales Following Acquisition
The New Hampshire-based distributorship has purchased New Jersey-based Glazer Promos.
Distributors Targeting Greek Market Turn to Students for Inspiration
Licensing barriers and inflationary pressure have created sales challenges, but for promo pros with strong connections to fraternities and sororities, opportunity still exists.
Google Delays Elimination of Third-Party Cookies From Chrome Browser
It will be at least 2025 before the search giant nixes the online trackers – a change that has implications for promo and other industries.
Product Hub
Product Showcases
Joe’s Faves: Summer Party Gear
Event organizers and home entertainers alike will appreciate these fun branded essentials.
Products
This Week’s New Suppliers: Products for Everyone, Everywhere
Discover creative products from new ASI suppliers.
Products
Editor’s Picks: Must-Have Pet Products
This booming sector is well-suited for quality branded accessories and toys.
Distributor Warns of Scammer Posing as HVAC Company Buyer
The crook was crafty, but Tom Broadbent discovered that the request for logoed items was bogus.
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Whitestone Promotes Dominique Volker to VP of Sales
Volker was the company’s first employee and has had a glittering career through her first eight years in the business, executives said. The distributorship is a 2024 Counselor Best Place to Work.
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Companies Owe More Than $1M for Wrongly Classifying Employees as Independent Contractors
The U.S. Labor Department adopted controversial new rules regarding employee-vs.-independent-contractor classification in March.
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Melissa Ralston Leaving Koozie Group, Trish Daly Becomes VP of Sales
Executives at the Top 40 supplier said they are confident of a “smooth transition.”
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The Bright Side: Kaeser & Blair Celebrates 130th Anniversary
The Top 40 distributor is in its fourth generation of Kaeser family leadership.
Promo for the Planet
Sustainability
New Partnership Works To Advance Circular Fashion
Eastman, a Tennessee-based materials company, will partner with Debrand, which leverages molecular technology to recycle waste, to “close the loop on textiles.”
Sustainability
Apparel Company Creates Sustainable Embroidery Innovation
EC Clothing can create multicolored embroidery, with special effects like ombré, using a patent-pending process that infuses color into a clear fiber made of recycled materials.
Sustainability
The Bright Side: Peter Geiger Donates $50,000 to Local Resource-Sharing Organization
The vice chairman at Top 40 distributor Geiger recently contributed to SHAREcenter, a nonprofit that repurposes important supplies for the local community in Lewiston, ME.
The Campaign Case Study: ‘Rounding Up’ For a Cause
A California-based distributor’s on-trend custom merch solution is propelling a heartwarming charitable program from the Taco Bell Foundation that serves youth across the nation.
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Join the Movement & Wear the Change: Discover the Earthwise Collection
Meet the Earthwise Collection from Vantage Apparel (asi/93390): where fashion meets eco-consciousness. Striving for a cleaner and more sustainable future with each garment created, the...
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Help Clients Gear Up for Adventure With Outdoor & Recreation Promos
The weather is getting warmer, which means your outdoor promo sales numbers can start heating up. With consumers heading outside to get some sun and fresh air, there are ample branding...
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Ace Hardware Celebrates Its Centennial With Vintage-Themed Merch
To ring in the anniversary of its 1924 founding, the largest retailer cooperative for hardware worldwide is releasing a collection of shirts and hats featuring logos from its hundred-year history.
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#Counselor70: Choose Counselor’s Most Iconic Cover
You voted for your favorite from each decade. Now we've crowned the grand champion.
Sponsored Content
Everson
Goodbye Greenwashing: How To Back Up Sustainability Claims With Product Certification
There's no shortage of sustainability claims in the industry these days. Make sure you can tell the difference between greenwashed goods and verifiable, certified sustainable products so...
STAHLS'
Transform Branded Apparel With the Branding Success Guide
Elevate your branded apparel with our latest trend guide â now available for download! Whether you're aiming to build brand recognition for your apparel business or seeking inspiration to...
Ameramark
How To Sell Solutions: Expert Talking Points for 2024
It's time to elevate your sales skills. Learn how to educate clients on why you're the distributor they should work with and how you can ensure the exact products , pricing and promise...