Marketing

Sell Smarter: How to Speak to Clients on Value Vs. Price

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Too often, client purchases get decided on cost alone. Not only does this limit...

Behind the Scenes: Next Level Apparel’s “Music or Muse?” Photoshoot

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Let's Set the Stage (Literally) When it came time to select a venue for Next...

“Music or Muse?”: Get Inspired by Next Level Apparel’s Festival Collection

Inspired by the art and music festivals...

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The World is our Ocean: Next Level Apparel’s Sustainable Collection

Sustainability is a popular topic that's...

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Spring Sales Start Here: Fresh Decoration Ideas for Top Apparel Styles

The new spring season means new spring...

Philly Plastic Bag Ban Takes Full Effect

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The prohibitions on single-use plastic bags and some paper bags can create opportunity ...

Jack Nadel International Announces Rebrand to Nadel

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The Top 40 distributor says the change marks an identity progression from a promotional...

DIY Tees & Other Book Festival Swag

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As a volunteer at the first in-person Lehigh Valley Book Festival, I had a front-row se...

Innovation Watch: HPG Debuts Pinterest-Like Storyboard+

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The automation-driven marketing tool from the Top 40 supplier enables distributors to v...

Fans Can Now Purchase Official Canadian World Cup Merchandise

Canada has qualified for the FIFA World Cu...

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Why You Should Be Selling Custom Branded Bottled Water

It's time to refresh your promotional...

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Build Your Personal Brand on Social Media

Consumers feel more connected to a brand w...

AIA Hosts Marketing Lab Event

The virtual conference educated owners fro...

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FDA Sunsets Relaxed Standards for Manufacturing Hand Sanitizer

Manufacturers must stop distributing sanit...

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Workwear for Anywhere: Corporate Apparel for a Changing World

Professional apparel no longer has "the...

How to Avoid Inventory Issues: Order This Drinkware ASAP

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Supply chain issues and inventory shortages are turning project turnarounds on...

Full Color Made Easy: How to Resolve Common Decoration Challenges

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There's nothing better than completing that perfect full-color logo. Unfortunately,...

Twitter, Pinterest Enhance Shopping Features

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As social commerce continues to trend, platforms are expanding ways for merchants to ge...

Chapter 1: Next Level Apparel’s Brand Elevation - A Recalibrated Brand Story

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There's been a recent noteworthy elevation in Next Level Apparel's (asi/73867) brand...

The Future of Decoration: Direct-to-Film Transfers + Next Level Apparel

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Decorators and distributors, here's your industry trend alert! There's a new...

Shop by Color: Next Level Apparel’s New Online Shopping Service

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Next Level Apparel (asi/73867) is obsessed with color trends. More importantly,...