Marketing

ASI Fort Worth 2023: Increase Profitability With Creative Packaging

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Promo veteran/consultant Cliff Quicksell Jr. shared strategies that can bolster sales a...

ASI Fort Worth 2023: 4 Surefire Ways to Build Business With Local Buyers

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Attendees of an Education Day class learned about leveraging social media, online direc...

Results Are In: Promo Pros Prefer LinkedIn

If given only one social media platform to...

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2023 Apparel Sales Planner: Trending Styles You Should Sell Now

It's a new year, which means  new...

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The Top Display & Signage Trends for 2023

As  in-person events  continue their...

PSI Düsseldorf Show Returns After Three-Year Absence

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Europe’s long-standing event was high-energy, buzz-building and signaled a robust bounc...

Plan Out Your Trade Show Experience

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Creating an intentional schedule for your time and establishing objectives you want to ...

  Episode 122: Are Blogs Still Relevant?

When asked if blogs are a dying marketing tool, Shane Shirley, president at Shane...

Winter Trend Spotlight: How To Sell Cozy Cold Weather Accessories

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It may be cold outside, but your sales numbers can still be hot by taking advantage...

Unique Products & Trends From PPAI Expo

The annual Las Vegas show featured exhibit...

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How to Sell Women’s Apparel: Which Features To Look For

It's time to update your women's apparel...

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Creative Decoration Ideas To Try This Spring

Next Level Apparel (asi/73867) is...

Former NASA Engineer Urges PPAI Expo Attendees to Overcome Imposter Syndrome

In her keynote, Maureen Zappala shared sto...

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ASI Orlando 2023: High Energy, Hot Trends Kick Off Trade Show Season

The first industry show of the year welcom...

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‘The Coaching Habit’ Author Shares 5 Key Leadership Questions With Skucon Attendees

Michael Bungay Stanier’s prompts to produc...

ASI Orlando 2023: A-Rod Hits Grand Slam With Keynote

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The baseball great joined ASI President & CEO Tim Andrews to talk about his formative y...

ASI Orlando 2023: Make Your Sales Strategy ‘Bulletproof’

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Author, speaker and sales consultant Shawn Rhodes delivered an impactful keynote addres...

4 Social Media Trends for 2023

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As platforms continue to evolve, these are the trends promo pros should be mindful of i...

ASI Orlando 2023: Run a Healthier Family Business

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Dr. Steve Treat, a longtime marriage and family therapist, delivered a powerful, intera...

ASI Orlando 2023: Focus on Sustainably Made Products

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Michelle Sheldon, an eco-conscious distributor, shared her insights on the importance o...

  Episode 121: How I Got My Largest Sale in the Promo Industry

During 18 years in the promo industry, Nicole Campbell, president of Florida-based...