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Older Americans More Likely to Own Promotional Umbrellas

The ASI Ad Impressions Study was first launched in 2006 by ASI’s research team to give our members powerful data that proves what we already know – that ADVERTISING SPECIALTIES are one of the most high-impact, cost-effective advertising mediums around.

According to the 2016 study, more than 1 in 3 U.S. consumers age 65 and older owns a promotional umbrella, the highest percentage of any age group.

To read the entire 2016 Global Advertising Specialties Impressions Study, click here.