Older Americans Love Calendars

The ASI Ad Impressions Study was first launched in 2006 by ASI’s research team to give our members powerful data that proves what we already know – that ADVERTISING SPECIALTIES are one of the most high-impact, cost-effective advertising mediums around.

According to the 2016 study, older Americans (38%) are more likely to own promotional calendars than anyone else.

To read the entire 2016 Global Advertising Specialties Impressions Study, click here.