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Promo for the Planet Turns 2
ASI Media’s award-winning sustainability resource hub is celebrating its second anniversary.
Most Popular
PCNA Launches New ProudPath Website Experience
The Top 40 supplier said that more than a quarter of its sales come from the sustainability- and social responsibility-focused platform.
HPG Goes CarbonNeutral, Launches Goods2Know Collection
The Top 40 supplier shared its ESG plan and progress in an inaugural sustainability report, released to coincide with Earth Day.
#Counselor70: Industry Leaders Reflect on ‘My Counselor Moment’
Promo veterans look back on their most memorable appearances in the magazine, and what’s changed from then to now.
Parent Company of Stanley Tumbler Wants Lead-Related Lawsuits Dismissed
Pacific Market International is facing at least four suits and has asked a judge to toss two of them.
Latest News
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Proforma Executives Win Stevie Awards
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Founders of BCG Creations Announce Retirement
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PCNA Launches Loyalty & Rewards Program
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The Bright Side: Infinity Product Group Marks National Volunteer Week
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The Ampersand Group Acquires Duncan Press
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Country Star Luke Combs Collaborates With Miller Lite on Tour & Merch
Product Hub
Products
Editor’s Picks: Must-Have Pet Products
This booming sector is well-suited for quality branded accessories and toys.
Products
This Week’s New Suppliers: Cool Items To Boost Business
Discover creative products from new ASI suppliers.
Product Showcases
Joe’s Faves: Back to Class
It won’t be long now, so here are unique finds for the new school year.
In The News - April 2024
Pop! Promos (asi/45657) has received recognition from three industry entities: Premier Group Network recently recognized the Philadelphia-based company as one of three suppliers with the...
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Nominate Now for the 2024 Counselor Promotional Campaign Awards
Help us honor the most creative and effective uses of promo.
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The Vernon Company Holds National Sales Meeting, Names SanMar Supplier of the Year
The Top 40 distributor held the three-day event in Indianapolis.
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FTC Set To Decide Fate of Noncompete Agreements on April 23
This Q&A primer fills you in on the controversial proposal that could see the contract clauses widely outlawed in the United States.
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Proforma Names Bori Ly VP of Business Development
Ly has leadership experience at both a Top 40 supplier and Top 40 distributorship.
Promo for the Planet
Sustainability
Koozie Group Gives $200,000, Achieves Carbon Neutrality in 2023
The Top 40 supplier shared achievements and set goals in its fourth Keep It. Give It. social impact and sustainability annual report.
Sustainability
The Bright Side: Vantage Apparel Donates $30,000 to Clean Ocean Action
The Top 40 supplier is a 1% for the Planet member and donates a portion of profits from its Earthwise Collection to help with environmental causes.
Sustainability
Gemline Increases Charitable Giving by 31% in 2023
The Top 40 supplier released its fourth-annual corporate social responsibility report.
Fanatics & Cactus Jack College Merch Collab Flies Off Rack
The sports outfitter collaborated with rapper Travis Scott’s streetwear brand to develop merch lines specific to the University of Georgia, Michigan, Southern California and more.
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Attendees Come for Art, Stay for Promo at Atlanta Dogwood Festival
At one of the largest arts festivals in the country, many eschewed fine-art purchases for branded-merch giveaways.
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#Counselor70: Choose Counselor’s Most Iconic Cover
You voted for your favorite from each decade. Now we’ll be crowning the grand champion.
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#Counselor70: The 70 Events That Rocked the Promo Products Industry
From inventions to revolutions, these are the moments that shaped an industry.
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Goodbye Greenwashing: How To Back Up Sustainability Claims With Product Certification
There's no shortage of sustainability claims in the industry these days. Make sure you can tell the difference between greenwashed goods and verifiable, certified sustainable products so...
Sponsored Content
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Transform Branded Apparel With the Branding Success Guide
Elevate your branded apparel with our latest trend guide â now available for download! Whether you're aiming to build brand recognition for your apparel business or seeking inspiration to...
Ameramark
How To Sell Solutions: Expert Talking Points for 2024
It's time to elevate your sales skills. Learn how to educate clients on why you're the distributor they should work with and how you can ensure the exact products , pricing and promise...
Greater Pacific Industries
Idea Generator: Creative Ideas for Custom Products
Looking for fresh and original branding ideas to share with your clients? Stop limiting yourself to the same stock products we've all seen before. Instead, discover the world of opportunity ...