Vol 153 / August 1, 2011
Carrying over from last year, the neon trend continues to glow thanks to the popularity of ultra-bright apparel. From funky color contrasting to simple basic tees and tanks in warm colors, neons are proving to be a summertime hit. This unisex neon tank (BB408) is a perfect way to stand out in the summer sun. It features a ribbed neckline and arm openings, as well as a soft cotton/poly blend that adds a relaxing feel and draped fit. In addition, the tank comes in neon shades of heather blue, orange, pink and yellow. Available from American Apparel (asi/35297).
Selling Tip: Youth-oriented promotions are a hit with neon. Think about summer camps, festivals and any outdoor event as examples of organizations that will stand out with neon.
|Q: I am looking for youth raingear to add to our school uniform business – specifically ponchos or hooded raincoats. Can you recommend possible sources?
A: Try Charles River Apparel (asi/44620); (800) 225-0550; www.charlesriverapparel.com. It carries the Youth Pacific Poncho (product 8709), made of waterproof polyurethane, in six colors. The supplier also offers the Youth New Englander Rain Jacket (product 8099).
Vitronic Promotional Group (asi/93990); (800) 666-7117; www.vitronicpromotional.com; might help you weather the storm with its Children's EVA Poncho (product FT8404), which is 100% EVA.
Also check out Acadia's (asi/30446); (781) 255-0800; www.acadiaonline.net; Youth Rain Poncho, product 50943, as well. It is made of PVC fabric and comes with its own carrying case.
For smaller children, EM Skylink (asi/52208); (805) 496-3022; www.emskylink.com; has a bright-colored, hooded polyester raincoat (product SL100497).
Finally, "drop" in on Augusta Sportswear (asi/37461); (800) 237-6695; www.augustasportswear.com; for a clear rain jacket in youth sizes S-XL (product 3161).
Selling Tip: You can sell youth raingear to schools, daycare centers, camps, kid-themed activity centers, restaurants and other businesses, like toy stores.
Q: Having trouble finding items in Vegas Gold, such as long-sleeve and short-sleeve T-shirts and youth- and adult-size hoodies. Can you help?
A: Try looking at SanMar (asi/84863); (206) 727-3200; www.sanmar.com. The supplier's Gildan 100% Cotton T-shirt, product 2000, is available in the elusive shade.
Bodek and Rhodes (asi/40788); (215) 673-6767; www.bodekandrhodes.com; carries a Badger Adult B-Dry Core Long-Sleeve Performance Tee (product 4104) and a long-sleeve mock turtleneck (product 9655), both of which come in Vegas Gold.
As for the adult hoodie, check out S&S Activewear (asi/84358); (630) 679-9940; www.ssactivewear.com. The Badger Hooded Sweatshirt with Sport Shoulders, product 1254, comes in the color of Vegas Gold.
Finally, Broder Bros (asi/42090); (215) 291-6140; www.broderbros.com; is having a closeout on Vegas Gold for product 996Y – Jerzees Youth 8-oz. NuBlend 50/50 Pullover Hood.
Selling Tip: Associated with the glamorous Las Vegas Strip, Vegas Gold is a good color choice for clients looking to inject a bit of glitz into their apparel.
|Aug. 6-9, San Francisco
San Francisco International Gift Fair
(678) 285-3976; www.sfigf.com
Aug. 7-11, Toronto, ON
Toronto Gift Show
(800) 611-6100; www.cgta.org
Aug. 11, Bloomington
"Selling Solutions Showcase" Room Show
(651) 734-9767; www.umapp.org
Aug. 11-13, Long Beach
(966) 893-7682; www.nbmshows.com
Aug. 13-16, Seattle
Seattle Gift Show
(678) 285-3976; www.seattlegiftshow.com
Aug. 13-18, New York City
New York International Gift Fair
(914) 421-3200; www.nyigf.com
Aug. 14-17, Alberta, ON
Alberta Gift Show
(800) 611-6100; www.albertagiftshow.com
|Aug. 18, San Antonio
(830) 980-9077; www.cappatexas.org
Aug. 19-20, Nashville
Embroidery Mart – EAST
(800) 866-7396; www.nnep.net
Aug. 21-24, Marlboro
New England Apparel Club Show
(781) 326-9223; www.neacshow.com
Aug. 21-24, Montreal, QC
Montreal Gift Show
(800) 611-6100; www.montrealgiftshow.com
Aug. 24-25, Long Beach
The SAAC Show
(805) 484-7393; www.saac.net
Aug. 24-25, Orlando
The PPAF Expo
(214) 631-6000; www.ppaf.com
Aug. 27-30, Fort Lauderdale
Fort Lauderdale Gift Show
(678) 285-3976; www.ftlauderdalegiftshow.com