USPS Seeks Price Increases
The United States Postal Service (USPS) announced price changes, including an increase in the price of Forever stamps, which will go into effect on January 22, 2017, if approved by the Postal Regulatory Commission (PRC). The changes filed with the PRC include a two-cent increase on the cost of a First-Class Mail Forever stamp, bringing the price per piece to 49 cents. Read Article
U.S. Ad Spending Increasing at Fastest Pace in Six Years
Media strategy agency Magna Global has revised its expectations for ad spending in the U.S., predicting that it will reach $179 billion in 2016, a 6.3% increase. In June, Magna Global had originally forecasted a 6.2% increase in ad revenue for the year. If the adjusted prediction is accurate, it will be the largest increase in U.S. ad spending since 2010, when revenue grew 6.6%. Read Article
5 Ways to Upsell Fall/Winter Apparel
Find out how to pitch fall and winter apparel in order to expand your client base, make more sales and upsell current customers in the fourth quarter. READ ARTICLE
The Joe Show: Shining a Light on New Products
In this episode of The Joe Show, Product Editor Joe Haley has a well-stocked suncare kit for sunny autumn days, a super-bright camping lantern, colorful digitally printed towels and yard signs, and a striking glass award, just in time for awards season.
Trade Group Blasts Alibaba for Counterfeit Goods
America’s largest apparel trade group is asking the U.S. government to add Chinese e-commerce company Alibaba as a Notorious Market, an annual designation applied to websites and markets with large-scale copyright infringement. The American Apparel & Footwear Association (AAFA) sent a formal letter to the Office of the United States Trade Representative (USTR) to put Alibaba and constituent platforms, such as Taobao, back onto the Notorious Market list. The USTR had taken Alibaba off the list in 2012.
“Despite numerous public statements that the company is taking the counterfeit problem seriously, we have yet to see improvements on Alibaba’s platforms,” AAFA President and CEO Rick Helfenbein said. “USTR removed Alibaba from its list several years ago, on the condition that the company meet specific requirements going forward. Those requirements have not been met, and as a result, American consumers and our members are paying the price.”
Bill Vernon of The Vernon Company Celebrates 60 Years
Newton, IA-based The Vernon Company (asi/351700) announces that Chairman Bill Vernon is celebrating 60 years with the Top 40 distributor, first established in 1902. Vernon joined his family’s company in 1956 after completing college and a tour of duty with the U.S. Army.
In 1969, Vernon became the company’s president, and later transitioned to the role of chairman and CEO after his father, Bill Vernon, Sr., passed away in 1974. Since the beginning of Vernon’s long career at The Vernon Company, annual sales at the fourth-generation family business have grown from $5 million in 1956 to $70 million this year.
“My father has been the most instrumental person in the company’s success over the past six decades,” said CEO Chris Vernon in a statement. “His contribution to this company, to the industry and to our family is remarkable and is an important legacy in the company’s history.”
Logomark Partners with Pelican Products
Top 40 supplier Logomark (asi/67866) announces that it has partnered with Torrance, CA-based Pelican Products to offer its drinkware to the promotional industry. Logomark customers can now choose from a selection of rugged drinkware that’s popular with recreation enthusiasts and law enforcement.
“When it comes to offering truly high-performance products, Pelican stands apart from the crowd,” said Scott Pearson, Logomark’s executive vice president and chief relationship officer, in a statement. “We’re selective about our partners and only collaborate with those that share our values and are committed to quality and customer satisfaction. We’re thrilled to offer our customers an amazing number of versatile and uncompromising Pelican products.”
Win Cash in the Great ASI Halloween Scavenger Hunt ASICentral.com users will have a chance to win $100 by finding a Halloween-themed image hidden on five pages of the website.
Users who email the links for all five pages as well as their names to email@example.com will automatically be entered into a random drawing to win the gift card! Locations can include everything from news articles to products & services pages, but all links will contain an asicentral.com domain (http://www.asicentral.com/).
As an added benefit, we’ll provide hints each day during the week of October 10 to help you find the images, so check back often for clues.
The hunt will end on October 19. See the first clues and check out the Halloween image on our Scavenger Hunt page to get started.
ESP® CRM And Orders Rolling Out
Latest features help distributors save time, create faster and more accurate orders and organize customer info, all in ESP. Find out more.
Distributors Get Instant Access
The Magnet Group and Hit Promotional Products are now fully integrated with ESP®, giving distributors instant access to product inventory and the most updated pricing from the integrated suppliers. Find out more.
ASI SHOW DALLAS EDUCATION NOW AVAILABLE Did you know as an ASI member benefit, you can attend ASI Show® Dallas, February 1-3 for FREE?! The full course schedule for Education Day (which you can also attend for FREE as a member benefit) is now live, and you have to check out everything that’s NEW in 2017:
ALL-NEW COURSES – 30 to choose from – for every level of industry experience and interest.
90 MIN. WORKSHOPS have been added to the end of selected tracks as an interactive way to tie all the track’s courses together.
NEW SPEAKERS and returning veteran speakers offer their expertise.
ALL-NEW TRACKS, including Business Management and Corporate Gifts & Incentives.
Register now for free using promo code PROMOGRAM. No pre-registration is required for classes. Simply view the schedule, plan the courses you want to attend and we’ll see you in the classroom! If you need help registering or have any questions regarding education or the full show schedule, give us a call at (800) 546-3300.