|Vol 0537, November 26, 2008|
Acquires Goldman Promotions
Ken Goldman, former chairman, has signed an employment agreement and will be joining Halo/Lee Wayne's executive committee, while Don Goldman, former president and CEO, will move into sales as an account executive with several large clients. "We've talked to Halo over the years on various things and Marc Simon is a friend; it was just the right time," says Ken. "Our policies and our corporate culture are much the same, so there are some great synergies here."
Halo/Lee Wayne will keep the Goldman name for an unspecified transition period but not its ASI number. Goldman's five offices will become branch offices of Halo with the current sales management staff and presales support staff staying in place. Goldman will be transitioning its operational offices from St. Louis to Halo's headquarters in Sterling, IL, which will result in the loss of some accounting positions.
"Halo/Lee Wayne's technology and some of their processes are far superior to ours," says Ken. "So I think there will be a marked improvement on our service levels that we are offering our account executives as we go further. My first goal in the transition is making sure all our people, customers and account executives are comfortable. My second goal is to play a key role in the future of the larger organization."
In 2007, Halo reported ad specialty sales of $145 million, and Goldman Promotions reported revenues of $35 million over the same time period.
Show Goes Green
This August, Counselor magazine will debut its first-ever HOT Issue. The whole issue will be dedicated to the people, places and topics that are the most popular – or, hottest – in the ad specialty industry.
To kick off the HOT Issue, Managing Editor Joe Haley is asking for your help in picking the coolest products on the market today. Each week, we'll present a new episode of The Joe Show, where we'll show off five products in different categories. And then it will be up to you to vote on the hottest product of the bunch.
This week, we offer five of the newest eco-friendly products available right now. Click here to see a video of all five products and then send an e-mail to Andy Cohen at firstname.lastname@example.org to vote for your favorite of the five.
Click here to watch The Joe Show.
Report: Canton and Hong Kong Gifts and Premium Fairs
Click here to listen to a podcast with Peter Herz of Jornik (asi/63549).
Click here to listen to a podcast with Jeff Lederer of Prime Line (asi/79530).
Click here to listen to a podcast with Ron Friedman of Flash By Design (asi/54573).
Invite To ASI New York
Wondering about the best modes of transportation to get to next week's ASI Show in New York City? Well, so was Counselor Managing Editor Joe Haley. In this special video, Joe discusses the various ways that somebody can get into New York from different points in the area, and he even takes you along as he makes the trip across the river – by ferry – from New Jersey straight to New York's Javits Convention Center.
Conference Provides Ammo for Selling Recognition Programs
* According to a recent Towers Perrin Study, most companies have workers that fall into three levels of worker engagement: 21% are "redlined," meaning that they're giving the company everything they've got; 41% are "enrolled," meaning that they do their jobs but don't go the extra mile; and 38% are "flatlined," meaning that they're doing the bare minimum, if that.
* A similar study by Gallup revealed that 18% of American workers are "actively disengaged," meaning that they are "deliberately throwing sand into the gears of commerce," Bill Catlette, author of Contented Cows Give Better Milk, told the audience of more than 250 at a keynote speech on Monday morning. Employees who are actively disengaged are a huge problem for companies – the lower productivity of actively disengaged workers cost the U.S. economy $382 billion per year, the Gallup study estimates.
These statistics certainly make the case that employers need to do more to engage employees – and experts at the conference provided plenty of strategies to help. In a keynote on Sunday evening, Bill Buckner, an executive at Cargill who also serves as the global company's Chief Recognition Officer, highlighted several steps the company has taken to engage workers. Here are some of his tips that distributors can share with clients hungering to beef up their recognition programs:
* Informal recognition is important. While all employees like to receive formal recognition, such as annual awards, the average employee isn't impacted by these kinds of programs, Buckner says. To engage rank and file employees, Cargill has a comprehensive informal recognition plan in place, which empowers managers to hand out small incentives to workers when they do a good job. Indeed, executives should have spontaneous rewards, such as gift cards or desk accessories with inspirational messages, at the ready, according to Buckner.
* Consider the recipient. One-size-fits-all rewards don't work, especially on a global playing field. Buckner recalled a situation three years ago where some Cargill executives sent hockey pucks to high-performing employees at a Japanese firm it had acquired with an inscription that read, "Thank you for putting the puck in the net." "The employees were offended, not only because we sent them a meaningless black blob but because the inscription was in English," he said. "They didn't feel recognized at all."
Carmen Spadaro, manager for Coby Electronics (asi/45580), passed away on April 7 from pancreatic cancer. He was 46. Spadaro was instrumental in the company's growth and success particularly in the special markets categories. He previously worked for the Imperial Schrade Corporation in the special markets division for 20 years. Spadaro is survived by his wife, Mary Ann, and son, Nicholas. Donations in his honor can be made to the Nicholas Spadaro College Fund, c/o John Miller, 31 Running Springs Road, Gorham, ME 04038.
Chance to Nominate Your Company For The Best Places To Work Contest – Deadline
For the first time ever, Counselor is setting out to identify the industry companies that employees simply love to work for. These are the distributors and suppliers that have a loyal work force and that provide a work environment which employees want to go to every morning.
Counselor will be unveiling its Best Places To Work issue in September, and it will undoubtedly include an elite list of industry companies. Do you want your company to be considered? Getting involved is easy – and it's completely free to participate. The only necessary qualification is that a company has at least 15 employees. To nominate your company, or any others in the market that you think deserve to be recognized, simply go to www.qmrinc.com/nomination/asi. Also, there's no risk to participating. Only the honorees – those companies with the best scores from the survey – will be published in Counselor.
So, don't delay. Go to www.qmrinc.com/nomination/asi and register your company to be considered for one of the most exclusive lists in the ad specialty market: Counselor's Best Places To Work. The deadline is April 30.
Exporting For Growth Seminar
ASI member affiliate UPS, in conjunction with the U.S. Commercial Service, is offering a free seminar next month that's titled "Exporting for Growth." The session, which is geared specifically toward small and mid-size companies, is designed to give American firms advice on how to tap into the global marketplace and expand their business internationally. The seminar will take place on May 15 and will be held in the Donald E. Stephens Convention Center in Rosemont, IL. For more information and to register, go to www.ups.com/exportgrowth.
The Book Co. (asi/41010) has launched a green-specific Web site to showcase its Earth-friendly book titles. It can be found at: www.books4greenliving.com.
The Brand Management Alliance announced that Copilote Inc. (asi/168358) has joined the organization as its newest member.
The Chesapeake Promotional Products Association, Specialty Advertising Counselors of Delaware Valley, Specialty Advertising Association of Greater New York and the Northeast Representatives Association announced that the NERA caravan has been combined with the shows produced by CPPA and SACDV, while SAAGNY has combined the two NERA show dates in the NY/NJ area into one date. The SACDV/NERA event will be held on Tuesday January 27, 2009, the CPPA/NERA event will be held on Wednesday, January 28 and the SAAGNY/NERA event will be held on Thursday, January 29.
CounterPoint (asi/46767) has reduced the minimum order on select counter mats from 250 to 50.
Crystal D (asi/47759) took part in the factory bus tour organized by the Upper Midwest Association of Promotional Professionals.
CSE (asi/155807) was one of 24 companies recognized with a supplier excellence award from Abbott, a global heath-care company.
The Murphy Group Inc (asi/72743) has opened a new office in Pittsburgh, PA, that will cover PA, NY, NJ, MA, KY, and OH.
Pencoa/The Supermatic Line (asi/77040) has announced its customer loyalty program winners for the month of March:
Piller Industries Inc. (asi/78120) and Groline (asi/58295) have secured the retail and promotional products license for Garfield. The character will be available on a variety of logoed ecological, biodegradable and recyclable green products such as live tree seedlings, good luck bamboo, flower bulb kits, flower garden kits and seeded bookmarks.
The Vernon Co. (asi/50208) has announced that unlisted distributor, Private Label Direct, has joined its operations. Private Label will retain its corporate identity, with Vernon assuming its administrative operations, including product research, order processing, invoicing and collections.
Proforma Makay Printing and Promotions has changed its address and phone/fax to: 1000 White Horse Pike, Suite 910, Voorhees, NJ 08043; phone (856) 346-9700 and fax (856) 346-9701.
SnugZ USA Inc.'s (asi/88060) co-owner Charley Johnson was named to the Pay It Forward Foundation board due to his creation of the Pay It Forward wristbands.
Sonoma Promotional Solutions (asi/88188) announced that it will not be able to respond to e-mail on Friday May 2 while it's upgrading its computer system but it will be available by telephone: (800) 996-8655.
On The Move
MediaTree (asi/70303) has named Rob Watson its new president. He formerly held the position of director of marketing and has 12 years experience in marketing, advertising, operations and executive-level management.
The Murphy Group Inc (asi/72743) has hired Chris McIntyre, an eight-year veteran in the promotional products industry, as the regional manager for its new office in Pittsburgh, PA.
|PRODUCT OF THE WEEK|
other new and creative products,
YORK IS NEXT
WEEK, MAY 6-8, AT THE JAVITS CENTER
The following are the dates and locations for The ASI Show in 2008:
Plus, don't miss the ASI Advantages Roadshow, the industry's #1 traveling show. Visit www.advantagesroadshow.com for the complete 18-week schedule!
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