|Vol 0531, November 26, 2008|
Ceases Operations, Begins Liquidation Process
a shutdown this morning," said Evers during the conference
call. "The bank has put us in default so we're actively
starting to liquidate the company today. For now, this
isn't a bankruptcy situation and hopefully our creditors
won't take legal action against the company."
"The bank has a lot of leeway in this situation because they're owed a lot of money and we can't pay them back for our loans," Evers said on the call. "They own all of our assets now and they're trying to recoup as much money as they can. So, they're not really going to be in a position to write checks to anybody right now. Vendors most likely won't see any money out of this liquidation."
Fined $1 Million For Faulty Bracelet
Penn & Teller
Invite You To Las Vegas
Click here for an invitation from Las Vegas legends Penn & Teller to ASI Las Vegas.
Files Extortion Charges Against Union Organizations
"This RICO suit appears to be a continuation of the company's attempts to harass, bully and repress all who want to help workers gain better jobs and better lives," says UNITE HERE in a statement. "We will vigorously defend ourselves against this lawsuit."
The 104-page complaint alleges that UNITE HERE and the other unions interfered with Cintas' business relationships, instituted attacks to depress its stock value, violated its trademark name and trademark, and improperly used its name on various Web sites. The suit also consolidates a 2004 Ohio state court defamation suit against UNITE HERE that claimed it sent out a news release that appeared to have come from the federal government accusing Cintas of "widespread and major" labor violations.
Face-To-Face Marketing Takes Off
The findings are supported by another recent study, the "Branded Entertainment Marketing Forecast: 2008-2012," from PQ Media. It found spending on events, which it considers the largest segment of branded entertainment, surged 12.2% to $19.2 billion in 2007. Andrew Nisenhal, vice president of Jazz it Up (asi/234243), says he has been hearing more recently from clients who regularly utilize events. "A lot of people don't like the results they get from ads, they want to hand customers something to remember them by at the booth or do a mailer program to entice them to follow up with them. Plus these programs are measurable. As long as you put together a good program, you can show good results."
An increased focus on return-on-investment is one of the factors driving the trend, says Liz Bigham, director of marketing for Jack Morton. "People's jobs are on the line if they spend money on the wrong things. We're in an environment where there's a lot of pressure to be efficient with their dollars."
Receives Customs Certification; Listen
to the Podcast
Click here to listen to Senior Editor Matt Histand talk with Broder's director of global sourcing, Cheron Colemen, about what it takes to become a C-TPAT-certified company.
In The News
iPromoteU (asi/232119) yesterday announced the formation of Dunk Fest 2008, the first-ever NCAA college basketball tournament pool exclusively for the ad specialty industry. Prizes will be awarded to winners of the contest, which is sponsored by ASI and Norwood Promotional Products, at the ASI Show in Las Vegas next month. Participants must submit their entries by noon Eastern time on Thursday March 20. For more information, visit http://www.ipromoteu.com/dunkfest.html.
Bag Makers Inc. (asi/37940) launched its new Custom Eurotote Design program, which offers a turnkey series of design options at no extra costs.
The Book Company (asi/41010) was recognized by Bensussen Deutsch & Associates (asi/137616) as the distributor's Supplier of the Year.
Chesapeake Promotional Products Association announces the winners of its inaugural Peake Awards, which honor industry excellence:
Corvest launched its "Marketing With Promotional Products" blog, which aims to help distributors reach targeted audiences throughout the year. Access the blog at http://corvest.typepad.com.
Crystal D (asi/47759) has teamed up with The Promotion Coach to provide distributors with knowledge on how and why selling recognition awards and programs can help increase sales and profits.
announces the following award winners:
Top Customer Service Reps:
Custom HBC Corp. (asi/47934) manufactured its 10 millionth, award-winning Pocket Sprayer.
Eagle Dry Goods (asi/51231) announced that it now offers Calvin Klein golf apparel.
First Impressions Inc. of Houston (asi/194460) celebrated its 30th anniversary last month. The distributor recognized Texas Art Embroidery (asi/91060) as its 2007 Supplier of the Year.
The Garment Runner's mobile screen printing and embroidery cart received a patent from the U.S. Patent Office.
Pioneer Balloon Co. (asi/78200) presented the following awards to its sales reps:
PVH Career Apparel (asi/75633) has selected Impact Design (asi/62274) as the exclusive wholesaler of its luxury sportswear brands: Calvin Klein, Geoffrey Beene and IZOD.
R.S. Owens & Co. (asi/75530) won the Best New Engravable Material Award from the Awards and Recognition Association.
Tervis Tumbler Co. (asi/90914) announced that it attained more than $30 million in sales last year, a 26% increase over the previous year.
Thermo-Serv/Betras (asi/91080) launched "Reduce, Refill, Recycle, Rethink," a program designed to grow global awareness within the company. The supplier also introduced its new Green Line of mugs, which feature double-wall insulation and ergonomically designed handles for comfort.
ThrowThings.com LLC (asi/344502) won an NEO Success Award, which recognizes Northeast Ohio companies who have grown in revenue and employment levels over a three-year period.
Towel Specialties (asi/91605) now offers nine NAFTA-friendly beach, spa and golf towels in a variety of styles.
On The Move
MP Direct Inc. (asi/68301) hired Jess Turtle as ASI/custom program manager.
Sunderland of Scotland (asi/90145) hired Chris Bates to represent the NJ market. Mike Yaverski will service upstate NY.
|PRODUCT OF THE WEEK|
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VEGAS FREE REGISTRATION DEADLINE NEXT FRIDAY
Celebrating its 10th anniversary, ASI Las Vegas will deliver an action-packed, three-day schedule, featuring 600 innovative suppliers (many not found at other industry events) over 50 top-notch education sessions, inspiring Keynote presentations and spectacular networking events like a private magic and comedy show by Las Vegas legends Penn & Teller (sponsored by SnugZ USA, asi/88060) and the acclaimed Beatles LOVE by Cirque du Soleil.
Register today and reserve your hotel room at www.asishow.com. In fact, rates have never been better for top hotels in Vegas. Remember, ASI distributor and decorator members can register for free by March 28. And, ASI distributor members can even receive a free hotel room! For more show details, visit www.asishow.com or call 877-ASI-SHOW.
NEW YORK LESS THAN TWO MONTHS AWAY
Consisting of an action-packed, three-day schedule, ASI New York will feature hundreds of top suppliers like SanMar, Bodek & Rhodes, Norwood, BIC Graphic and Logomark (just to name a few), dozens of free cutting-edge education sessions and three free, inspiring Keynote presentations, including a new program by New York real estate queen Barbara Corcoran. ASI New York will also feature exciting special events, such as the prestigious Counselor Awards and discounted tickets to the Broadway musical Hairspray (sponsored by SnugZ USA, asi/88060).
ASI distributor members can benefit from a number of specials, including a free hotel room or a $50 travel reimbursement (including taxi, train, ferry, plane, parking and toll booth costs) .
OF DISTRIBUTORS FLOCK TO THE ASI ADVANTAGES ROADSHOW
Providing distributors a great opportunity to enjoy free cutting-edge education, spend quality time with leading suppliers, discover new, money-making items and be re-energized with just minimal time out of the office, the Advantages Roadshow has become the most popular traveling show in the advertising specialty industry.The Advantages Roadshow is visiting Houston, San Antonio, Austin and Dallas from March 25-28 and will be visiting Cincinnati, Columbus, Cleveland and Detroit from March 31 – April 4. All distributors are invited to attend for FREE. Although pre-registration is not required — you can register on site with a business card — you may pre-register online at www.advantagesroadshow.com.
following are the dates and locations for The ASI Show
Plus, don't miss the ASI Advantages Roadshow, the industry's #1 traveling show. Visit www.advantagesroadshow.com for the complete 18-week schedule!
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