Marketing Sells Division To InComm
Target Marketing Group (asi/341691) has sold its Atlanta-based sales
promotions division, including a patent-pending Win gift card, to InComm, the
nation’s largest provider of gift cards and other prepaid products. Terms
of the deal were not revealed.
“We got a great offer and InComm
got a good opportunity,” says Target
President John Leahy. “They are
a $2 billion company and they
have the resources to take that particular
program and grow that business. We are
currently working with them to represent
the Win card, a combination gift and
scratch card, as well as other gift card
business in the industry.”
Target split its Atlanta office as part
of the deal, with three of its employees
moving over to InComm. “There are
no real changes from
strategic standpoint,” Leahy
are going to go back and focus more
on our core business. We’ve been
in business 21 years, doing promotional
merchandise, promotional programs and
has activated over 100 million PINs
and has established a distribution
network of more than 154,000 retail
locations since it began operations
in 1992. It processed more than $5
billion in retail sales transactions
in 2006. In its most recent report
to ASI’s CreditConnect, Target
Marketing reported $16 million in annual
Launches Flexible Delivery Service
UPS has announced a new service called UPS Delivery Intercept, a Web-based, automated
interception service that will make it easier for shippers to reroute packages
UPS Delivery Intercept, a shipper
can use a UPS package application such
as UPS WorldShip, UPS CampusShip or
UPS Internet Shipping, click on the
1Z tracking number and request a reroute.
Interception requests also can be made
through a shipper’s myups.com
account as well as via UPS Signature
Tracking. “We send hundreds of
packages a day, and sometimes they
get shipped to the wrong address or
customers want to change the shipping
address,” says Kelly Ladner,
purchasing manager for Western Printing
will be really useful.”
can access the service 24 hours a day,
and use it for packages being shipped from
and to anywhere in the United States and
Puerto Rico. The interception can happen
even after the package is on board a delivery
vehicle. “There are so many times
I could’ve taken advantage of this,” says
Dannette Gossett, president of Gossett
Marketing (asi/212200). “Clients
realize they haven’t given us the
correct address, maybe they’ve transposed
the numbers or they need to go to a conference
and need the package shipped there, but
once it’s in transit you can’t
Now shippers have a number of options including returning the package to the
shipper, redirecting the package to a new address, holding the package for delivery
on a future date or for pickup by the consignee. The service costs $10 per interception.
Board Pinpoints Top Business
Challenges; Watch The
At last week’s
ASI Show in Las Vegas, Counselor held a meeting
with its new Editorial Advisory Board. The topic of discussion was the most pressing
challenges that both suppliers and distributors are facing in the industry. Each
of the representatives agreed that the top business concern right now is escalating
costs and how to pass those on from suppliers to distributors to clients.
Click here to
watch Andy Cohen, editor
discuss some highlights
from the Advisory Board
meeting. Also, check out
the May issue of Counselor for
more insights from the
new Advisory Board.
Here are the new members
Editorial Advisory Board:
Lantz, executive vice president,
Levine, president and CEO,
Ross, executive director,
Simon, president and CEO,
Halo Branded Solutions
Woods, president and CEO,
Adventures In Advertising
The Noteworthy Company
Ann Farmer, president and
CEO, Magna-Tel Line
Mackay, president, SnugZ
McGowan, president, iClick
Riordan, CEO Maple
to Protect Pedestrians
has introduced an
umbrella that allows
pedestrians to be
more visible to cars.
The Walk Safe umbrella
was created in response
to the death of Sara
Cogan, a personal
friend of the Blauer
family, owners of
ShedRain. After Cogan
was struck and killed
by an automobile,
to create a bright
yellow umbrella that
would provide safety
design team said
let’s do something
not just a bright
yellow umbrella,” says
Jeff Blauer, executive
vice president of
at ShedRain. The
features a reflective
on its safety yellow
canopy and has
around the canopy’s
edge. Adding to
the safety elements
of this umbrella,
there are four
panels to assist
released to both
the retail and
on March 1. “People
really like it
like to associate
their names with
doing the right
thing with this
to the Podcast
While at ASI Las
Vegas last week, Counselor Editor-in-Chief
Melinda Ligos caught
up with Las Vegas
Mayor Oscar Goodman,
who bills himself
Happiest Mayor." In
the midst of running
for what would
be his fourth term
in office, Goodman,
a colorful leader
known for his love
of martinis, chatted
about the role
have had in his
listen to the interview.
Offers Incentive Trip To China
ActNow Media Inc. (asi/31015) is offering a free trip to China to the
first five distributors with purchases of over $40,000 from April 1 to April
30. “My order volume is way up but there are some large orders that we
haven’t gotten this year, so our sales volume is down,” says Fred
Leamer president and CEO of ActNow Media. “I thought this was a good way
to increase our order volume, the sizes of deals, and everyone always wants to
go to China.”
will escort up to five distributors
to his mainland China factory
to watch the production of
their orders and visit local
few years ago, I took a distributor
for a large deal, and I have
a friend for life now,” Leamer
The all-expenses paid trip
will be May 16-21.
Do You Sell To Real
Estate Clients? Counselor is currently
planning a feature story on
the real estate market for
the June issue, and we’re
looking for distributors who
have had recent success selling
to this ever-changing segment.
If you’d like to share
your war stories about selling
to the real estate market or
just sound off on the challenges
of calling on this sector,
then send a brief e-mail to
Andy Cohen, editor, at email@example.com.
Please make sure to include
your name, company and phone
In The News
Compass Industries Inc. (asi/46170)
would like to inform the industry
that it is not affiliated with
Compass Diversified Trust, the
public firm that recently acquired
Halo/Lee Wayne (asi/356000).
Corplogoware (asi/168827) announced
that it is moving its head office
to Atlanta by early summer.
Signet Inc. (asi/326636)
announced that it recently celebrated
its 30th anniversary.
announced the addition of Hutchinson
Marketing as its representative
in the northeast region, representing
Superex in ME, NH, RI, CT, MA,
VT, NJ, NY, MD, DE, DC and PA.
Viewmark USA Inc. (asi/93775)
introduced Acro-Time, a full
line of watches and clocks, to
add to its current lines, Acro-Bag
People On The Move
and Visions Awards (asi/93986)
have selected Jarod Johnson as
territory sales partner for OH,
IN and MI.
Evans Manufacturing Inc. (asi/52840)
announced the appointment of
Michael Zingale to Southeast
senior key account manager.
TSC Apparel (asi/90518)
has added Mike Putnam to its
sales team, as account executive
Zagwear Inc. (asi/365552)
has hired Marla Walter to head
up sales for its newly formed
wine and spirits division.
OF THE WEEK
adorable, and convenient!
that holds a variety of
items such as:
(candy not included)
Pouch that holds
a variety of items
such as water bottles,
cell phones, change,
small toys, crayons,
candy and more!
(candy not included)
Attach Pouch pets
to your dashboard
or any smooth surface
with hook and loop
tape or hang them
from your window
with strong suction
cup! Stuff your
pouch pet with
your favorite Tagmaster item!
other new and creative products,
visit the Product Central section
Custom Tradeshow Display Booth and Banners!
No Setup! Lowest Price
in the Industry!asi/37783 - Beyond
Manufacturing, now offering
the lowest price on tradeshow
display booths and banners. View Special...
Amazing 2 in 1 Messenger Bag at EQPasi/43512 - The
Amazing 2 in 1 Executive
Messenger Bag w/Lunch Cooler
from California Innovations
is a truly revolutionary
bag, allowing you to carry
your files, laptop & now
your lunch in the detachable
leak proof lunch cooler.
Available at EQP for just
Join the Madness with Souvenir Basketballs! asi/77280 - PEPCO
PROMOTIONAL PRODUCTS asi
77280. Souvenir basketballs
with your imprint shipped
in just 4 to 5 days. Eleven
sports colors to choose from.
Priced as low as $.92(R). View Special...
Great New Deals!asi/90075 - DON'T
MISS THESE MARCH MADNESS
SPECIALS - BRACKET BUSTING
PRICES!Our most popular faux
leather desktop note pad & sticky
flag items at BELOW EQP prices
with MIN. QTY 100! SUNSCOPE
IS A TOP 40 SUPPLIERView Special...
Fast-Blinking Mag-Clip Buttonsasi/45450 - Mag-Clips
Get You Noticed Every Time.View Special...
Coolers, Drawstring Back Pak & Lunch Paks! $1.99(r)
Order Now!asi/65595 - Order
Now - 1-888-KOOLPAK or
visit us at www.koolpak.com View Special...
PLWC's Beverly Hills Bottle with Swarovski -
the Perfect Promotion! asi/79349 - Whether
you are celebrating, having
a fundraiser or just gathering
for a corporate event,
our CUSTOM LABLED BOTTLED
WATER is the PERFECT accompaniment.View Special...
The Price has Lightened Upasi/48500 - Razor
Thin Flashlight provides
bright light with sleek,
stylish design. Perfect for
travel with convenient key
ring. Battery included.View Special...
The Fold 'N Hold Cooler Means Cool Convenience asi/79530 - Stores
Flast. Holds Tons. Very Cool!View Special...
Great Prices on School and Office Accessoriesasi/30249 - Call
now for an additional 5%
off any order placed through
March 31st. View Special...
2007 Catalogs Now Availableasi/31485 - Ad
Master Supply ASI 31485 -
We are celebrating 20 Years!
Take a look at our NEW Pocket
Tool line. These make great
promotions. See our full
line of new and exciting
products in our 2007 catalog.View Special...
We will beat any price on our Uniforms!asi/83096 - Reduced
Prices on Baseball Uniforms!View Special...
SUDOKU and CROSSWORDS: Addictive Puzzles only
from AmerICanasi/35400 - Only
from AmerICan. Addictive
Puzzles will keep your
brain sharp. Get in on
the Hottest Craze out there.View Special...
Lanyards As Low As 13 cents - Lead time 7 days & Upasi/92398 - Absolutely
lowest Prices for Promotional & Specialty
Did you see this? Picnic Time has FULL-COLOR
Decoration! asi/78065 - PICNIC
TIME :: 25 Years of Innovation.
NEW Full-Color Decoration
Now Available!View Special...
Free 3 Days Rush & EQP!asi/68253 - Promotional
Bags that will boost your
sales! EQP with FREE 3 Day
Rush! It’s affordable!
It's fast! IN STOCK! And
waiting for your order! Don't
wait! Call now!View Special...
Drawstring Back Pak as low as $1.99(r) Order
Now!asi/65595 - Order
Now - 1-888-KOOLPAK or
visit us at www.koolpak.com.View Special...
Valley Forge Flag can deliver the highest quality
nylon custom flags in the
industry!asi/93250 - Quality
= NylonView Special...
Free Tape/Sample on Quality Domestic or Custom
Caps from Headmost!asi/60280 - Headmost
Intl offers low minimums
and preferred pricing for
custom orders! Call us
today with your cap option!View Special...
Food, Beverage, & Packaged Goods Promotions asi/42989 - Are
your customers looking to
increase sales, brand name
recognition, drive web traffic,
and collect customer data.
Jump-start your next promotion
w/industries hottest new
products. Click here & learn
how you can deliver proven,
measurable results. View Special...
Simply Smashing has balls! Logo golf balls in
custom one, two and three
ball boxes. asi/87425 - Simply
Smashing puts your brand
on the green baby with
YourBrandGolf! View Special...
Egg-Stra Special EQP asi/37122 - May
the Luck of the Irish Be
Yours Today! Artistic Toy
Mfg celebrates St. Patrick's
Day with a special on Irish
themed gifts. Hurry - special
expires 3/15/07! View Special...
The following are upcoming
dates and locations for TheASI
Advantages Road Show:
26 – March 30:
Milwaukee, South Chicago, North
Chicago, Indianapolis, Louisville
April 16 – April 20:
Orlando, Tampa, Sarasota, Miami,
April 23 – April 27:
Houston, San Antonio, Austin,
Dallas, Ft. Worth
May 7 – May 11: Washington,
D.C., Richmond, VA, Raleigh,
NC, Greensboro, NC, Charlotte