Thumbprint Buys LOI Marketing

Apopka, FL-based distributor thumbprint (asi/293564) has acquired LOI Marketing, a Miami marketing services company, expanding thumbprint’s reach in south Florida.

Thumbprint has been around for 22 years, providing clients with a variety of marketing fulfillment and logistics solutions, integrated through technology. “We found that our clients needed a resource to help them make sense of their ordering and inventory needs, while maintaining their brand across multiple locations and even industries,” said Greg Gill, thumbprint president.

Gill and his team say they have found a strong partner in LOI Marketing. LOI has grown its marketing services business over the last 12 years, with clients throughout Florida and in Latin America and the Caribbean. Owner Nelson Penalver said thumbprint’s technological resources made it the perfect acquisition partner for his company.

“I am passionate about my clients and growing relationships, and saw the need for my team to join a company with resources and the technology capabilities, which thumbprint owns in their market,” Penalver said. “To keep growing and improving as an organization, you need to look for those who can help you achieve the goals you have in mind, and thumbprint was absolutely this partner for us.”