iPROMOTEu Reports Strong 2016

In a letter sent to its affiliates and vendors, Top 40 distributor iPROMOTEu (asi/232119) touted 2016 as a record year for the company and expressed optimism for similar gains going forward.

Of note in 2016, iPROMOTEu said it recorded record order volume of $158 million, a 14% year-over-year increase. The company also processed 129,000 orders – a 7.6% jump over 2015. iPROMOTEu’s average order size rose 5.7% in 2016, from $1,158 to $1,224. The company – founded in 1999 – expects its cumulative promotional product sales to eclipse $1 billion sometime early this year.

“I envision continued strong growth for iPROMOTEu for many years to come as more and more independent distributors and experienced salespeople realize the incredible opportunity available to them by being affiliated with iPROMOTEu,” said Ross Silverstein, iPROMOTEu’s president and founder.

Currently, iPROMOTEu’s sales network consists of 602 independent distributor affiliates, including 72 that joined the Massachusetts-based company last year. Counselor ranks iPROMOTEu as the 12th largest distributor in the industry, after the firm reported 2015 North American promotional product sales of $139 million. The company has nearly doubled its revenues over the past five years.