Proforma Distributor Merges With Texas Company

Proforma Signature Solutions (asi/490800) of Brooklyn Heights, OH, announced a merger with Creative Image Advertising (asi/170605), a Crowley, TX-based promotional products distributor that specializes in awards and incentives. Proforma Signature Solutions will service Creative Image Advertising clients from its Arlington, TX, location. Terms of the deal were not disclosed.

Proforma Signature Solutions plans to introduce offerings that include enhanced multimedia services, email marketing, and video and website creation to customers of Creative Image Advertising.

“This is an exciting opportunity,” said Dennis Funk, co-owner of Proforma Signature Solutions. “We are confident that Proforma’s extensive experience in creating hybrid marketing solutions that integrate print, promotional items, technology, and awards and incentives will bring significant value to our new client base.”

Linda Campbell, owner of Creative Image Advertising, was equally enthusiastic about the benefits the merger will have for customers. “This partnership will give our clients access to more marketing resources than ever before, as well as a wealth of experience and knowledge from Proforma on how to create effective marketing solutions,” Campbell said.

Founded in 2000, Proforma Signature Solutions has appeared five times on the Inc. 5000 list of fastest-growing private companies in the U.S. This is the third acquisition Proforma Signature Solutions has completed over the past two years with the help of Proforma’s Mergers & Acquisition Team.

With reported North American promotional products revenue of nearly $400 million, Proforma is ranked third on Counselor’s list of the top 40 largest distributors by revenue in the industry.