Apparel brand Lands’ End, parent company of Lands’ End Business Outfitters (asi/250566), announced Monday that it has named Jerome Griffith as its new chief executive officer. A seasoned executive with extensive experience in the apparel field, Griffith replaces prior CEO Federica Marchionni, who stepped down in September after serving less than two years in the job.
“Jerome is an exceptionally gifted leader with an impressive track record of spearheading growth and expansion at several iconic apparel and consumer goods companies,” said Josephine Linden, chairman of the Lands’ End Board of Directors. “Over the course of his career, Jerome has demonstrated a special talent for innovation in design and functionality to attract new customers while upholding the quality, value, service and products that current customers love.”
Griffith, who will also be on the Lands’ End board, will officially join the company on March 6. “By focusing and building on its core brand values and its heritage…I believe Lands’ End is well positioned to innovate and grow as a global leader in classic American sportswear,” he said.
Joseph Boitano and James Gooch will continue serving as co-interim CEOs until Griffith comes aboard. They will then, respectively, step into the roles of executive vice president and chief merchandising and design officer, and executive vice president and chief operating and financial officer and treasurer.
Prior to joining Lands’ End, Griffith was CEO, president and a member of the board of directors at Tumi Holdings, Inc. from April 2009 until the company’s sale in August this year to Samsonite International S.A. He has been serving as a non-executive director there since.
From 2002 to 2009, Griffith worked for global fashion brand Esprit Holdings Limited, serving in executive roles that included chief operating officer and president of Esprit North and South America. An executive vice president at Tommy Hilfiger from 1999 to 2002, Griffith is also a former president of retail at the J. Peterman Company, a catalog-based apparel and retail business. Additionally, Griffith held various positions of increasing responsibility at Gap, Inc.
At Lands’ End, Griffith is tasked with leading the reversal of recent disappointing results. The company experienced a 9% decline in revenue in fiscal 2015 and a decrease of 7.4% for the first three quarters of 2016.