Hi, kids. This
is my last edition in July 2008 and I can't believe how this summer is
flying! I hope you're enjoying every minute of it. Enjoy this issue too,
and send your feedback directly to: firstname.lastname@example.org. It
may be published in a future issue of Advantages magazine. For additional
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Call Me Cat Woman The Pitch: OK, I'm not
a superhero in a Batman flick (if only), but I do, indeed, have a cat and therefore,
know a thing or two about lint/cat hair removers. And so does 3M/Promotional Markets Dept. (asi/91240). Their
individual lint removers (item #PCLS) come in a pocket pack that includes a 3" x 4" pad
of 40 disposable sheets that quickly lift lint, pet hair and even crumbs for sloppy types.
Think about dry cleaners, vets and anyone who wears clothes as targets. Free PMS inks
and set-up. Pricing starts at: Qty.-250; list price-$2.30; price code-Q.
Web address: www.3m.com/promote. The Bottom Line: It's the cat's
Play Ball The Pitch: For those of you
who can't get enough of ASI President
and CEO Tim Andrews (and who can, really?), check out his video showcasing seven hot products
from the Chicago ASI Show (www.asicentral.com,
Tim's Blog). I enjoyed it this morning with my coffee. I thought this one product
spotlighted was really cool and just right for back-to-school promotions. Item #PP-XBP
from Vacumi Inc. (asi/93211) is a backpack that looks like a big baseball
cap. It includes lots of pockets and plenty of room, as well as an MP3 pass-through. Pricing
starts at: Qty.-60; list price-$47.14; price code-P. You can see it at: www.playerspack.com. The Bottom Line: Get one for the whole team.
Youth Movement The Pitch: Yesterday on ASI Internet Radio (www.asicentral.com/radio),
we talked about motivating "the Nintendo Generation." These kids are used to instant
gratification and need to be plugged in at all times. Avaline (asi/37590) has
something that would work: Item #CSPH is a silicone case for the iPhone and iPod touch, which
comes in all kinds of cool colors. It's designed to fit all iPod models, and protects
the device, while allowing for control and access to all ports. It's another product
that's perfect for back-to-school promotions, too. Pricing starts at: Qty.-250;
list price-$3.50; price code-P. Web address: www.avaline.com. The Bottom Line: Tuned in.
Hey, Mama! The Pitch: Call me dorky (you wouldn't
be the first), but I saw Mamma
Mia! this past weekend and I loved it! (If you saw it, let me know how you liked it. I
already know that Kimball from Cavanaugh was kind enough to take his wife – good man). InComm
(asi/92438) has the perfect product for movie-lovers of all kinds. "One
Adult Movie Experience" is a prepaid movie ticket and you can go any night of the week.
Think of these for incentives, customer loyalty programs and fundraisers. The cards expire
12 months from activation and include a movie experience card, tri-fold and custom printed
envelope. Pricing starts at: Qty.-250; list price-$13.24; price code-V. Web
address: www.incomm.com. The Bottom Line: A night at the theater.
Life of the Party The Pitch: The Princeton Review issued its annual list of top party schools
and our very own Penn State is #3. (Their parents must be so proud.) Innopack USA (asi/62656) offers
Party Sparkles, 2cc packs of body glitter in red, white and blue (item #P4PS-02cc). Just right
for patriotic partiers and don't forget about those other parties: Democrats and Republicans. Pricing
starts at: Qty.-50,000; list price-23 cents; price code-S. Call supplier for lower minimums.
Web address: www.innopackusa.com. The Bottom Line: Shine on.
bringing over 60 top suppliers to a city near you.
Come to the industry's
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For a list of cities and dates, visit http://www.asishow.com/advroadshow/.
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2008, ASI. All Rights Reserved.
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