I am writing this installment early this morning. ASI Field Day starts at noon, so we have to have this all wrapped up and sent out to you all before anyone can even dream of being crowned the egg-toss champion. Hope you get some winning ideas here! Enjoy this edition. Send your feedback directly to: firstname.lastname@example.org. It may be published in a future issue of Advantages magazine. For free information on products featured in Advantages, click here: www.advantagesinfo.com.
In conjunction with the Hot Issue of Counselor this August, Managing Editor Joe Haley is dedicating The Joe Show to showing off the hottest products in the ad specialty market. Broken into fun categories, each week he's focusing on a different theme – and then each of the items will be shown in the August Hot Issue.
In this episode, Joe fires up the grill and displays some of the latest items available for tailgating events. Have clients looking to spruce up their outdoor fall promotions? Check out this episode.
Spies Like Us The Pitch: A Russian spy ring? Seriously? In 2010? Apparently, they were relatively harmless, from what I'm reading, acting more like your typical middle-class moms and dads or the bumbling Natasha and Boris. Others wanting to seem spy-like would appreciate the Spy Pen from Dynasty Direct LLC (asi/51186). You can't see what you wrote until you illuminate it with a light on the bottom of the pen, thus all your secrets remain so. Kids would love this. Item S0266 starts at: 5000; $1.55-W. Email: email@example.com. The Bottom Line: Undercover brother.
Flashy Flute The Pitch: Larry King is hanging up his suspenders, as he says, after 25 years on cable TV. That calls for a toast. I think these champagne flutes from Glow & More (asi/57608) are utterly festive. The 5-oz., light-upflashing flutescome in red, yellow, blue and green and the colors are activated when liquid is poured into them. This is a great idea for any party or special event (think weddings, too). Pricing starts at:840; $3.76-R.Click here and scroll down to item GM-LED-F602: http://www.glowandmore.com/. The Bottom Line: Colorful salute.
Souped Up The Pitch: Here is your interesting tidbit of the day, courtesy of MSNBC: The White House soup du jour is split pea. I love soup any time of year (it warms your cockles; I don't know what that means, but I always say it for some reason). Leed's (asi/66887) offers item #1051-81, the StafyFit Soup To Go bowl. It's an insulated bowl with built-in handle and folding spoon, made from FDA-compliant polypropylene plastic. It's microwave-safe and the folding spoon fits neatly into the insulated cover. Pricing starts at: 36; $11.50-P. This would be a nice giveaway for weight-loss programs, college campus stores, soup makers and more. Email: firstname.lastname@example.org for more info. The Bottom Line: Heat things up.
Movie Mania The Pitch: OMG, the new Twilight spectacular is out this weekend, folks. If you're the parent of a teenage girl, I probably don't have to tell you that. My question: Team Jacob or Team Edward? (For me, Team Edward, if I was 20 years younger and into vampires). You know what would go swell with your favorite movie? The Theater Time Snack Pack (item PY2795) from Entrees to Excellence (asi/52507). It's a reusable popcorn tub, packed with microwave popcorn and theater-sized treats. Pricing starts at one for $39.95-T. This would be a fun movie-launch promotion, sent to film critics, entertainment editors, etc., and also a nice customer appreciation gift. Email: email@example.com. The Bottom Line: Eat this up.
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