Awards July 25, 2018
Top 40 Suppliers 2018: No. 26 Ariel Premium Supply
Counselor’s exclusive ranking of the suppliers with the most revenue in the promo products market.
Ariel Premium Supply (asi/36730)
By far, the largest riser on the 2018 Top 40 supplier list is Ariel, climbing 14 spots. The firm debuted in our rankings two years ago, reporting 2015 sales of $39.4 million. Since then, the company’s sales have risen another 33%, boosted by new product categories like tech and drinkware.
Previous rank: 40
2017 Revenue: $52.3 C
Number of employees: 202
Headquarters: Overland, MO
Year founded: 1993
Ownership: Private
Top officers: Yuhling Lu and Tai Lin
All revenue figures shown in $millions
C = calendar year
F = fiscal year
NR = not ranked
D = did not provide
* = adjusted based on restated sales
** = adjusted based on other distributor movement