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#Counselor70: Choose Counselor’s Most Iconic Cover
You voted for your favorite from each decade. Now we’ll be crowning the grand champion.
Most Popular
Gemline Increases Charitable Giving by 31% in 2023
The Top 40 supplier released its fourth-annual corporate social responsibility report.
Proforma Names Bori Ly VP of Business Development
Ly has leadership experience at both a Top 40 supplier and Top 40 distributorship.
Amid Corporate Fight, Gildan CEO Outlines Strategic Priorities
Activist investors have criticized the plan. The Top 40 firm also released preliminary first-quarter sales results.
#Counselor70: The 70 Events That Rocked the Promo Products Industry
From inventions to revolutions, these are the moments that shaped an industry.
Product Hub
Product Showcases
Joe’s Faves: Back to Class
It won’t be long now, so here are unique finds for the new school year.
Products
This Week’s New Suppliers: Make a Statement
Discover creative products from new ASI suppliers.
Products
Editor’s Picks: Must-Have Pet Products
This booming sector is well-suited for quality branded accessories and toys.
‘Brandy Hellville & the Cult of Fast Fashion’: 4 Takeaways From New Documentary
The Italian-based brand, beloved by teenage girls for its trendy styles, was exposed for its culture of discriminatory, exploitative and wasteful behavior in an HBO documentary.
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Facing Legal Challenges, SEC Pumps Brakes on Climate-Risk Rule
The agency last week issued a temporary stay on its rule requiring large companies to report various climate-related risks.
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Promobilia Welcomes Ian Kalna as Sales Director
The division of the St Regis Group focuses on custom factory-direct sourcing.
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Greg Armstrong Named President of Proforma GPS
Armstrong is an industry veteran who has held leadership roles at Top 40 distributors and suppliers.
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Overture Promotions Co-Founder Joins ePromos in VP Role
Heather Sanderson has been named the Top 40 distributor’s vice president of sales.
Promo for the Planet
Sustainability
3M Releases Curbside Recyclable Padded Mailer Material
The parent company of Top 40 supplier 3M/Promotional Markets calls it the first known paper-based product that offers padded protection, curbside recyclability and runs on automated packaging machi...
Promogram
Carhartt Expands Resale Program To Allow Mail-In Trades
The popular workwear brand said that since it launched Carhartt Reworked less than a year ago it’s already kept more than 68,000 products out of landfills.
Promogram
Fluid Branding Plants 100,000 Trees
The U.K.-based B Corp launched a tree-planting initiative in 2021 with climate-action company Ecologi.
Goodbye Greenwashing: How To Back Up Sustainability Claims With Product Certification
There's no shortage of sustainability claims in the industry these days. Make sure you can tell the difference between greenwashed goods and verifiable, certified sustainable products so...
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5 Fun & Popular Merch Items From the 2024 Masters
Official swag from golf’s first major tournament of the year is some of the hardest to get and most sought after in sports, annually touching off a frenzy of buying and secondhand selling online.
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Big Markets 2024: Technology
Ignore the short-term pain in this field and focus on the long-term gains.
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Big Markets 2024: Manufacturing
Strength in this market has some surprising new benefits for distributors.
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Big Markets 2024: Political
An election year and numerous hot-button issues are a boon to sales opportunities.
Sponsored Content
STAHLS'
Transform Branded Apparel With the Branding Success Guide
Elevate your branded apparel with our latest trend guide â now available for download! Whether you're aiming to build brand recognition for your apparel business or seeking inspiration to...
Ameramark
How To Sell Solutions: Expert Talking Points for 2024
It's time to elevate your sales skills. Learn how to educate clients on why you're the distributor they should work with and how you can ensure the exact products , pricing and promise...
Greater Pacific Industries
Idea Generator: Creative Ideas for Custom Products
Looking for fresh and original branding ideas to share with your clients? Stop limiting yourself to the same stock products we've all seen before. Instead, discover the world of opportunity ...