Startup Articles Archive: August 2014

Help Staffers Improve Cold Calls or How to Grow Your Sales

Even the most agreeable salespeople can cringe at the thought of cold-calling - yet the technique remains among the most effective at generating leads. "Cold-calling is frustrating, but it's a...
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Protect Your Firm’s Reputation Or How to Manage Your Business

It could happen to you - maybe it already has. A disgruntled employee, an angry customer or an underhanded competitor could try to burn you by spreading rumors, lies or misinformation about your...
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How to Avoid Hiring Mistakes OR How to Manage a Business

It's difficult to avoid emotional involvement when scoping out potential hires, but author and sales consultant Troy Harrison says it's essential to keep a clear head. "Hiring managers are bad at...
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Show Clients You’re Trustworthy OR How to Grow Your Business

Here's a puzzler: What's something that's hard to get, and once you have it, easy to lose? It's not exactly the riddle of the Sphinx. Just about everyone knows that trust must be earned; what's...
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Increase Wine Sales to Millennials OR How to Grow Your Sales

Let's face it. Wine can be intimidating, and wine drinkers have often been portrayed as pretentious, spouting off fanciful flavor descriptions that seem to bear little resemblance to the...
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Cost Saving Ideas for Companies: Cleaning Your Debt

If your distributorship is in debt - for whatever reason - industry consultant Rosalie Marcus believes you should face the problem immediately and aggressively by developing some cost reduction...
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How to Market Your Business With Self-Promos

Any business conversation about marketing begins (and often ends) with a digital marketing strategy. An Accenture survey found that a third of executives expect digital spending to account for...
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How to Find Funding: Secure a Business Loan

Looking to raise capital through a business loan? While lending conditions aren't as favorable as they were before the recession, banks are slowly becoming more accommodating. "The banks are...
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Small Business Growth Ideas: Buy a Bigger Building

The seams on your booming home-based business are about to burst. Or, the commercial space you're currently occupying can't accommodate your growth. Whichever the scenario, your small business...
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How to Grow: Revamp Your Business Plan

A good business plan is like a GPS: It establishes where your company is and where you want it to be, and lays out a path for getting there. While the routes and destination can change, starting...
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How to Manage a Business: Be a Better Boss

If you want to improve your leadership style and the way you manage your business, Joel Garfinkle believes you should start by being less critical and more positive. "A really great boss is...
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Find Funding: Use Factoring to Increase Cash Flow

Whether you're a distributor or screen printer, adequate cash flow is the heartbeat of your business. Without funding, the life-blood of an organization ceases circulating, and fatal cardiac...
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Train Your Sales Team and Grow Your Sales

As you're building your sales team, it's important to provide new hires with proper training and to continue to support them over time as they grow their sales. "Taking a systematic approach to...
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Market Your Business by Developing a Social Content Strategy

Offering strong social media content to help market your business is not just about quantity (posting consistently) or quality (posting relevant content to your various platforms), though both...
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