Wearables Archive: April / May 2015

A Healthy Market

Wearable technology can take patient and personal care to a whole new level.
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Price Watch

Apple reveals the release date, pricing and more for its smart timepiece.
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Building A Better T-Shirt

Lucrative and wildly popular, the T-shirt is at the top of its game. Now we just need to improve it.
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Light Work

We had a lightbulb moment when coming up with the idea for this month's cover. For our slate of T-shirt features, we picked the Beefy-T (5180) from Hanes Branded Printwear (asi/59528; circle 103...
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Up the Block

The colorblocking craze is still quite alive and well, as evidenced by this spring's high-contrast, high-fashion interpretations by DSquared, Cedric Charlier and Balmain. This retro-inspired...
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Hot Products Showcase: Beachwear

If you want to reach people during the sweltering months of summer, find where water and sand meet. For an environment that encourages near-nakedness, the beach offers a lot of options for...
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Find a Pot of Gold With Rainbow Patterning

A stunning current fashion trend, rainbow patterning offers a standout contrast to the enduring popularity of neutral apparel. This trend exists in a number of varieties, from gradient patterns...
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One Way or Another: Printed Leggings

When it comes to innovative patterns and prints, it would be hard not to think of leggings. Originally sold in black and assorted solid hues, leggings are now available in countless designs,...
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"Are Networking Events Worth My Time?"

Laurie Roberts was terrified of cold-calling when she became a sales rep five years ago for her mother's Allen, TX company Proforma Promotions Remembered!!!  "I couldn't pick up the phone," she...
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Ink for the Inked

Tattoo shops can parlay their artistic skills into marketable apparel.
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I Believe, by Barry Lipsett

The who, what and wear of industry experts
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Styles That Score a Home Run

You might think that a baseball cap is simply a baseball cap. In reality, there are many versions, looks and features to consider. Caps can range in size, fabric, number of panels and types of...
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Don't Sweat It

Well-known cap brands used by athletes are bringing the professional performance features from the field to retail, so that fitness-minded consumers can enjoy the same benefits. Many look for...
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Off-the-Field Play

Don't get stuck thinking that a baseball cap is only for baseball. Consider it for just about anything, from outdoor events to team programs to personalized giveaways. Here are a number of...
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Top Off That Cap

Caps get broad exposure, so the imprint and embellishment are key to the accessory's success. "The trend is toward being able to decorate a cap in a variety of areas to make it more...
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Q&A: Madison Maxey, The Crated

The mainstream wearable tech scene has been focused on gadgets, strapping smartwatches and fitness bands to your wrist, or, to a lesser extent, slipping a pair of enhanced glasses over your ears....
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Tech Tidbits: New Pebble Watch Announced

The makers of Pebble Watch, the most popular smartwatch, have announced plans to release a new version of its signature timepiece in May. Pebble Time features an all-new operating system, color...
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It Takes Imagination

Creative vision and expertise can make the T-shirt a branding powerhouse.
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Cheap Trick

A creative T-shirt print does not have to be complicated.
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Cost Control

Define your shop and ideal customers before giving in to price demands.
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Material Gains

Cotton, polyester, bamboo and more – which T-shirt fabric is the best fit?
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Prints That Please

What does high-quality T-shirt printing look like? Here are four examples.
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True To Your 'Self'

For anyone who deals in T-shirts, the self-promo tee accomplishes a wealth of goals.
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Design Gone Digital

Epson brings sublimation to the catwalks of New York Fashion Week
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Cure Your Ailing Prints

Advice and secrets from the screen printing know-it-alls
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Equipment Corner

The latest in machine nd decoration products
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Good Eats

The who, what and wear of industry experts
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All the Better

This statistic opens our expansive T-shirt cover story, but it bears repeating. There were three billion T-shirts sold in the U.S. last year - which means an American citizen on average bought...
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