TIM ANDREWS BLOG
Thoughts and opinions on the advertising specialty industry
Awards From Suppliers - A Closer Look
Tuesday August 4, 2009 | Filed under:
Any time we present awards at an industry event like the recent black-tie Counselor Awards at ASI Show Chicago, we spend a lot of time working with the supplier designing the award...
4 More Hot Products - Video
Friday July 24, 2009 | Filed under:
On the final day of the ASI Show Chicago I found four more products that your clients will love. They're useful, well-made and inventive, and they include: Foldable plastic step-s...
Chicago Attendance Strong, Education Day up 7%
Thursday July 23, 2009 | Filed under:
The ASI Show in Chicago just ended and the numbers are in: we attracted nearly 4,300 distributors, with Education Day attracting nearly 900 distributors, up 7% from a year ago. F...
Chicago Hot Products Video
Thursday July 23, 2009 | Filed under:
The ASI Show in Chicago ends later today and I can't tell you how much I enjoyed doing business in the Windy City, which has really come into its own as one of the most vibrant and...
Counselor Awards Honors Distributor Salespeople
Wednesday July 22, 2009 | Filed under:
Every year I stand on stage at a fabulous venue during an ASI Show and look out on a black-tie crowd ready for our annual Counselor Awards and I feel exactly the same way: thrille...
New Email Marketing Tool for Distributors
Tuesday July 21, 2009 | Filed under:
Today we're launching a new, easy-to-use email marketing tool that allows distributors to quickly create and send email marketing messages and promotions to customers with the clic...
ASI Enhances ASI ContentBridge Platform
Monday July 20, 2009 | Filed under:
When someone like Dave Regan, vice president of sales at Counselor Top 40 Distributor The Vernon Company (asi/351700), gives a product a thumbs up, you can bet it's worth a look.Da...
Remembering Lenore Goldberg
Wednesday July 15, 2009 | Filed under:
There are many wonderful people in this industry, but Lenore Goldberg was a very special one. This week, I join her family, friends and colleagues in mourning her passing.I met Len...
Counselor Survey Shows Higher Employee Morale
Tuesday July 14, 2009 | Filed under:
What is your company doing to boost morale? Counselor magazine's second annual Best Places to Work survey indicates higher morale at industry firms. Interesting, considering the ...
Digitally Speaking, for Sex and the City and Wedding Crashers
Monday July 13, 2009 | Filed under:
Marketers across all industries are asking themselves the same question, "How can I capitalize on social media and actually integrate it into my marketing so it works?"Integrating ...
How Can I Enhance my Print Catalog Online to Grow Sales?
Wednesday July 1, 2009 | Filed under:
When it comes to catalogs, suppliers want to know how many to print and who to target. For distributors, the question always comes down to: what's the best use of catalogs for my...
What’s Your Question 35?
Tuesday June 23, 2009 | Filed under:
Let me admit something right off the bat - I'm not under 35. However, I was more than happy to answer some questions for the new Facebook group "Promo 35," which provides an onlin...
2010 Power Summit Announced - Special Pricing
Wednesday November 18, 2009 | Filed under:
How does sunny Florida in November sound to you? Then you'll be happy to hear registration's now open for ASI's 2010 Power Summit - at special rates for early birds.Next year's su...
Social Media Contest for ESP Online for Macs
Wednesday November 4, 2009 | Filed under:
I'm the chief technology officer for ASI and I'm also a Mac user, so I'm especially excited that we're developing ESP Online for Macs that will be available soon to the advertising...
ESP Online for Macs: The Revolution
Wednesday November 4, 2009 | Filed under:
You wanted it, and you got it. ESP Online for Macs will be here in early 2010. That means anyone using a Mac - including myself since I just switched from a PC - will now be able ...