New Contest - Chance for a Free ASI Membership and $250

Wednesday October 10, 2007 | Filed under: Members, News About ASI

Today we launched a new contest – 'Why I Love My ASI Membership.'

Twelve current ASI members will be selected at random from qualified entries to receive one free year of ASI basic membership, and a $250 American Express gift card – good as cash.

Winners will also be featured in Counselor magazine and on a special Website, at

The contest came about when ASI members told us in a recent survey that, without a doubt, they love their ASI membership because it helps them do more business. The survey proves that ASI has the number that matters in the advertising specialty industry – your ASI membership number.

In fact, 94% of distributors who responded said that they use the ASI number when looking for information about a supplier, and 93% of suppliers and distributors indicated that the ASI number is the number one way they identify another industry professional.

Respondents also indicated that the top five benefits of ASI membership are: credibility, recognition, knowledge, trust and innovative solutions.

These results are impressive, but a survey is mostly quantitative, not qualitative. In other words, I want the stories behind our members' success.

If you’re a supplier, perhaps your story is about how ASI’s 130,000 distributor salespeople increased your sales. As a distributor, your story could be about how ESP Online’s virtual sample tool helped you win a big order. For decorators, maybe your story explains ways that an ASI membership has helped you do more business with qualified distributors and suppliers.

Post your story now on the blog to enter, or visit If you’re feeling especially adventurous, tell me your story on video and email the link to me, at

The contest is open to all ASI members and entries must be received by November 30, 2007. Here are the rules