Nicole Rollender

  • Executive Director and Editor-in-Chief, Wearables

Nicole Rollender has covered the decorated-apparel industry for a decade. She was named a Rising Star in FOLIO’s 2016 Top Women in Media list. She’s also the author of the poetry collection Louder Than Everything You Love, and is the recipient of a 2017 New Jersey Council on the Arts poetry fellowship.

Seth Godin: ‘ROI Is Evil Tigers and Boiling Oil’

 "Are you going to work to stand out?" Seth Godin asked a group of digital...

Philly Digital Summit: Top Tips for E-Marketers

Digital marketers, branded content creators and a whole range of creative...

10-Second Business Hacks

These 19 fast fixes will skyrocket your professional productivity.

6 Fall/Winter Fashion Trends You Should Be Selling Now

From shearling to velvet, to scarves and hot color bullsblood, here are the trends your...

This Season's Glorious Hats on Broadway

Take a look at the riot of bedecked hats on stars like Bette Midler and Cynthia Nixon.

Crazy Kentucky Derby Hats Are the Life of the Party

For spectators at Churchill Downs, Derby fashion can be almost as exciting as the Run f...

Expert Secrets: 3 Secrets of Sales Success

One key area of sales success is being willing to do what it takes to get the sale...

Expert Secrets: Get in the Millionaire Mindset

What happens when you're a salesperson and you're in the habit of engaging in some...

Wearables Talk With Taraynn Lloyd

Wearables caught up with  Taraynn Lloyd of Edwards Garment (asi/51752) to chat about...

Expert Secrets: How to Use Facebook Live Right Now

If you're on the fence about using Facebook Live to communicate with your prospects...

Wearables Talk With Shirley Clark

Wearables talked with Shirley Clark, president of Madeira USA, about her biggest...

Wearables Talk With Mike Angel

Wearables talked with Mike Angel, managing principal of RenderLogix about how his...

Expert Secrets: Bridge the Gender Communication Gap

Think miscommunication between the genders can cause unnecessary conflict at work?...

Wearables Talk With Lee Romano Sequeira

Wearables chatted with Lee Romano Sequeira, co-owner of Philadelphia-based Sparkle...

Wearables Talk With Erich Campbell

Wearables chatted with Erich Campbell, who just joined DecoNetwork as its partner...

Wearables Talk With Marshall Atkinson

Wearables caught up with Marshall Atkinson, a decorated-apparel industry veteran...

I Earned My BASI: Matt Anderson

Matt Anderson is the sales manager at Lincoln, NE-based Tag Ink and Thread...

I Earned My BASI: Christi Moses

Christi Moses is an IT marketing coordinator for The Magnet Group. An enthusiastic...

I Earned My BASI: Ken Manship

Ke n Manship is the director of product development and print at Next Products, a...

I Earned My BASI: Vilma Diaz

Vilma R. Diaz is the founder and CEO of Promotions Rock. She has over 25 years of...

I Earned My BASI: Heather Malcomb

Heather Malcomb may be a sales rep at BNT Promotional Products...

I Earned My BASI: Rachel Wach

Rachel Wach, who earned her BASI in July,   is an account manager for Score...

Dan Marino Reveals Source of His Legendary Confidence

In an exclusive podcast, ASI speaks with NFL Hall-of-Famer Dan Marino, the Keynote...

Digital Printing Poised for Major Growth

Wearables talked with Lucas Guariglia, Rowboat Creative's president and director of...

Expert Secrets: Become a $2.5 Million a Year Seller

What differentiates a good promotional product salesperson from a great one? Why do...

Expert Secrets: Supplier Strategies for Exhibiting at a Tradeshow

Many suppliers forget that they have a very narrow window of opportunity to market...

Expert Secrets: How to Succeed in a Trust and Value Economy

Today, we're living in a pull, rather than a push, economy, according to Meridith...

Expert Secrets: 5 Ways to Create Wealth in Your Promo Products Business

Owners of distributor firms should continually look for ways to create wealth,...

Expert Secrets: Become a Promo Products 'Celebrity' Expert

"No one loves to be sold to, but everyone loves to buy from the experts," says...

Expert Secrets: Add Incentive Programs to Grow Your Bottom Line

Smart distributors know how to diversify to stay competitive. One such way, says...

Embroidery Artist Q&A: Inge Jacobsen

Sussex, U.K.-based embroidery artist Inge Jacobsen uses found advertising imagery as...

Expert Secrets: Say ‘No’ to Clients to Strengthen Your Relationship

To succeed, distributors should move away from the traditional selling model of...

Expert Secrets: Decorators Need the Right Pricing Model to Succeed

Decorating businesses should put in place the right pricing model before their doors...

7 Hot Markets to Penetrate Now: Break Into the Health-Care Market

Health care is one of the top markets for decorators, with 34% of shops selling to...

7 Hot Markets to Penetrate Now: Break Into the Association Market

Associations and trade groups are a top market for decorators, according to the...

The Power Poll

Power 75 members give their views on everything from industry trends to travel to techn...

2014 Power 75

Stitches reveals its fifth-annual list of the most powerful people and companies in the...