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Counselor is published 13 times a year and is
the "voice" of the promotional products industry.
Leading a team during various situations – good times, challenging periods, times of great change – takes a variety of approaches.
Feb 25, 2013 – by Alex Palmer
John Booth, president of Quintain Marketing (asi/303131), has a very clear answer for certain customers.
Strategies To Keep Customers And Grow Profits »
Feb 25, 2013 – by Dave Vagnoni
Are you prepared for a major business disruption? A flood? Blackout? Fire? Data loss?
Find Out How You Can Get Ready »
Feb 25, 2013 – by Betsy Cummings
Counselor uncovers five up-and-coming sectors that are ripe for promotional products sales.
Set Your Sights On These Markets In 2013 »
Feb 21, 2013 – by Counselor
Industry supplier sales rose 4.9% last year, reaching $12.8 billion overall, according to new data released today by ASI.
4th Quarter Sales Rose 4.8% »
A new survey released by J.D. Power and Associates shows social media engagement by businesses results in greater customer loyalty, better conversion rates and ultimately more sales.
Best Engagement Programs Involve Marketing, Customer Service »
Another California community – this time West Hollywood – has begun enforcing a single-use plastic bag ban at retail stores.
Aimed At Retailers Larger Than 10,000 Square Feet »
Feb 19, 2013 – by Counselor
Illinois-based Warwick Publishing will acquire SunGraphix' Sullivan Daily Date calendar and 12 sheet calendar pad collections, the companies jointly announced this morning.
Financial Terms Of Deal Were Not Disclosed »
China recorded a slowdown in its manufacturing sector in January, falling short of the projections of analysts and underscoring the economic challenges of the Asian superpower.
Growth Still Predicted In 2013 »