Sep 5, 2013 – by Counselor

Expanding its presence in Florida, Counselor Top 40 distributor Brown & Bigelow has acquired Jacksonville Specialty Advertising (JSA).

Financial Terms Were Not Disclosed »

Sep 3, 2013 – by Counselor

A new survey by The Wall Street Journal shows that Major League Baseball teams that gave away bobblehad products to fans this year increased their attendance by an average of 4.8% on the days of the promotions.

Some Teams See 40% Increase »

Sep 3, 2013 – by Counselor

A new study blasts fast-food restaurants – particularly McDonald's and Burger King – for emphasizing toy giveaways and movie tie-ins instead of nutrition when advertising to kids on TV.

Funded By Robert Wood Johnson Foundation »

Sep 3, 2013 – by Counselor

Retailer Build-A-Bear, in conjunction with the Consumer Product Safety Commission, has recalled a stuffed toy linked to a movie tie-in because the eyes on the product pose a choking hazard to young children.

Character Is Sulley From Monsters Inc. »

Sep 1, 2013 – by Michele Bell, Andy Cohen, Joe Haley

When times are tough and challenges around you seem to be insurmountable, Christopher Gardner suggests looking in the mirror and picking yourself up – quickly.

Wrapping Up The ASI Show Chicago 2013 »

Sep 1, 2013 – by Dave Vagnoni

Can your handwriting give insight into your personality? Absolutely, researchers say.

The Way You Write Can Reveal A Lot About You »

Sep 1, 2013 – by Shane Dale

Want a surefire way to turn your clients off to promotional pens? Show them an ultra-low-priced pen that doesn't write well and has a limited imprint area.

8 Ideas To Improve Your Pen Pitch »

Sep 1, 2013 – by Betsy Cummings

Industry companies today face a new and difficult competitor for pen sales – online, low-price companies.

Tips For Winning Against The Web »