PPPC Trade Show Shines Bright

Event Raised $9,100 For Operation Santa Claus

PPPCWith events like its first-ever industry hockey game and networking event that raised $9,100 for Operation Santa Claus, which supports Canadian troops deployed overseas, a packed awards ceremony and steady show floor traffic throughout its three days, PPPC’s 58th annual national trade show and convention – the eighth largest trade show in Canada – lived up to its reputation as the premier event for the Canadian promotional products industry. Held from January 27-31 at the Metro Toronto Convention Center, the show draws exhibitors and attendees from areas throughout Canada, in addition to some participants from the U.S., who continue to eye Canada’s $3+ billion promotional market as one full of opportunity, particularly in the areas of finance and energy.

Though it represents a much smaller industry than the U.S., the Canadian market is extremely close-knit, with many practitioners working with each other for decades. “I have never been a ‘product’ person at this show,” said Michelle Merrifield, vice president of operations at McCabe Promotions (asi/264901). “It’s more about connecting face to face with supplier partners and distributors. This year’s PPPC national show was filled with optimism -- what a great venue to connect and build stronger relationships with old and new colleagues alike.”

Danny Braunstein, vice president of sales & marketing for Talbot Marketing (asi/341500), agreed. “The PPPC National Convention and Tradeshow is a week I look forward to every year,” he said “The event is more than just an opportunity to catch up on the latest and greatest product offerings, it is a time to celebrate camaraderie, creative achievement and our unique Canadian industry. This year was particularly special for our organization as our President Steve Levschuk was inducted into the PPPC Hall of Fame.”

At the association’s 34th annual Image Award ceremony, hosted by Spector & Co.’s vice president of sales & marketing, Marc Giroux, Levschuk was welcomed on stage by a congratulatory video from hockey legend Wayne Gretzky, a friend of Levschuk’s -- one of the evening’s many highlights. During the ceremony, Leed’s received the Gold Award for Supplier of the Year and Accolade Promotions Group received the Gold Award in the Large Distributor category. Click here for a full list of Image Award winners.

Founded in 1956, Promotional Product Professionals of Canada is the national grouping of suppliers and distributors of promotional products for business gifts, rewards, incentives, premiums and specialty advertising products. PPPC’s 2015 national convention and trade show will be held from January 26-30. For more information go to www.pppc.ca.