Follow us online:
Counselor is published 13 times a year and is
the "voice" of the promotional products industry.
Thanks to consumer and couture trends, pastels can no longer be pigeonholed to maternity wards, Easter parades and granny’s closet.
Dec 1, 2012 – by Sara Lavenduski
Spotlighting several of Pantone's hot colors for spring 2013.
See Them Here! »
Nov 1, 2012 – by Sara Lavenduski
While rugby shirts began as the traditional uniform of rugby players, the style was long ago appropriated into fall and winter fashion wear.
Rugby Shirts Growing In Popularity At Retail And Imprinted Market »
Nov 1, 2012 – by Tonia Cook Kimbrough
Fleece products have become a tried-and-true standby for many clients searching for a high-quality cold-weather apparel option.
Two Experts Offer Tips For Imprinting On Fleece Items »
Nov 1, 2012 – by Alissa Tallman
In recent years, a greater variety of belt and buckle styles have become available in the ad specialty market at both higher and lower price points.
Belts Provide Perfect Accessory Add-On To Many Promo Programs »
Trendy fall and winter headwear is perfect for outdoor promotions.
Oct 1, 2012 – by Alissa Tallman
Green in all its various shades has received attentive upgrading within the promotional apparel arena.
Green-Colored Items Offer Bold Alternatives For Promotional Buyers »
Hats have been lining retail shelves consistently this year, especially stores catering to women's fashion.
An Expanding Market Presents New Opportunities To Distributors »
Oct 1, 2012 – by Tonia Cook Kimbrough
With nearly 14,000 styles of T-shirts to choose from in the ad specialty industry, you've got to have some guidelines.
A Look At The Variety Of Cotton Fabrics Available For T-shirts Today »