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Admints & Zagabor Acquires Yummy Photo
Volume 709
May 4, 2010

Admints & Zagabor (asi/31516) announced it is expanding its gourmet food gifts offerings with the acquisition of Yummy Photo (asi/98885). Financial terms of the acquisition, which was completed on Sunday, were not disclosed. "We are very excited to add the delicious products of Yummy Photo to our company," said Admints President Brett Hersh. "Yummy Photo has built a reputation of high-quality food products with first-class decorating that will be a complement to our expanding gourmet food gift line."

Yummy Photo specializes in directly printing food grade inks onto cookies, chocolates and other food items. "They have the best technology of direct printing on any food product," Hersh remarked. Admints plans to maintain the Yummy Photo name as a line in its collection, and will keep the company’s ASI number and website for at least a year. Dialog with Yummy Photo about a deal went on for four-six weeks as Yummy Photo planned to focus on its retail business and get out of the promotional products industry.

Hersh says that the supplier is planning to expand Yummy Photo’s offerings with new cookie shapes and expanded gift packaging options. "We’re in the process of researching some new products [with this technology] to offer some new items," he said.

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