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Strategy

Preview: 2017 Wearables State of the Industry

Optimism in the decorated-apparel industry is at an all-time high, according to the latest Wearables State of the Industry survey. We'll be taking an in-depth look at the results in the November/December issue of the magazine, but we wanted to give you a sneak peek before then.

We spoke with ASI's market research director Nate Kucsma in a recent livesttream to get a few insights on the data he collected and share some of the trends in the decorated-apparel industry. Watch it below.