The ASI Ad Impressions Study was first launched in 2006 by ASI’s research team to give our members powerful data that proves what we already know – that ADVERTISING SPECIALTIES are one of the most high-impact, cost-effective advertising mediums around.

According to the 2016 study, 42% of U.S. consumers who keep promotional hats do so because they are attractive, second only to outerwear.

To read the entire 2016 Global Advertising Specialties Impressions Study, click here.

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