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Research
Highlights From the 2023 State of the Industry Report
Each edition of Counselor's annual State of the Industry takes months of research and...
Infographic: Sales & Services Among Canadian Distributors
Promogram CanadaCanadian distributors are contending with more days sales outstanding, while they’re le...
Infographic: Sources of New Business for Canadian Distributors
ASI Research has found that firms gain mos...
ASI Research Estimates Size of UK, European Union Promo Market
The analysis also spotlights which individ...
Infographic: Supply Chain & Job Market Concerns Among Canadian Distributors
Data from ASI Research shows that industry...
Infographic: Top Markets & Products in the Canadian Promo Industry
Promogram CanadaThe third infographic in our SOI series looks at the most lucrative end-buyer industrie...
Top 10 ESP Searches: Summer Gatherings Prove Key for End-Buyer Campaigns
PromogramEntertainment, cause-related and sporting events were back in full swing this season, a...
Q2 Sales Growth Increases for Distributors Even as Concerns Linger
PromogramDistributorships across all revenue categories collectively increased sales, on average...
Infographic: Product Preferences in the Canadian Promo Industry
Promogram CanadaThis second installment in our SOI infographic series from ASI Research shows product p...
Infographic: The Supplier-Distributor Relationship in Canada
New data from ASI Research shows that, aft...
Breaking Down Distributors’ Q1 Performance & the Outlook for 2023
The recently released Distributor...
Top 10 ESP Searches: End-Buyers Bullish on Events in Q1
New data shows a continued return to custo...
Distributor Sales Cool in Q1 Amid Recession Concerns
Industry sales still increased 3.3% in the...
Highlights From ASI’s Ad Impressions Study
Clear proof of the effectiveness of...
2023 ASI Ad Impressions Study: Powerful Stats on Promo’s Top Products
The industry’s most comprehensive report o...
After COVID-Era Decline, UK Promo Market Sales Soar Above £1 Billion Again
PromogramThe relaxing of COVID restrictions, a return of events, inflation and strong demand fro...
Breaking Down Promo’s Record-Tying 2022 Sales
Promo won 2022. Last year, distributors collectively increased annual sales 11.4%...
Sponsored Content
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How To Sell Solutions: Expert Talking Points for 2024
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Distributor Sales in 2022 Match Pre-Pandemic Record
PromogramDriven by a return of events, strong demand and inflation-fueled pricing, findings from...
Exclusive Data on Canadians’ Impressions of Branded Power Banks, USB Drives & Writing Instruments
Promogram CanadaAccording to ASI Research, these handy items are popular among Canadians and successful...
ASI Fort Worth 2023: Flash Polls Indicate Distributor Sales Increase, Optimism
PromogramOther quick polls of distributors conducted during a session on Education Day offered i...
Top 10 ESP Searches: Events Drive Product Shifts in Q4
PromogramThe just-released findings from ASI Research depict a turn toward traditional trade sho...