My three-year-old daughter seems to love these things the most: her little brother, eggs with ketchup, and playing with her growing collection of baby dolls. I've learned to become quite the baby doll expert, by the way, especially as I study her Christmas list. Which got me thinking: why should retailers have all the fun selling baby toys, gifts and accessories? Here are some customizable baby-themed promotional products distributors can pitch to a variety of clients. Get selling!
–Dave Vagnoni, editor Follow me on Twitter: @VagnoniASI
Special Delivery The Pitch: You know what's all the rage? Companies gifting their new-parent employees with a stork package of special baby items. This organic infant reversible bib from American Apparel (asi/35297) would be a great addition to any gift collection – as a stand-alone idea or wrapped in a basket with other products. It's offered in six fun colors and is designed for comfort and durability. Priced as low as $9.00 (P). The Bottom Line: A stylish item that's practical enough for years of use.
Cute Cap The Pitch: I vividly remember taking both of our newborns home from the hospital. My wife dressed them in the softest onesies and tiny knit hats. Wouldn't it be great for hospitals if they could turn these little hats into branded keepsakes for parents? This 100% combed, ringspun cotton rib cap from Imprints Wholesale (asi/62486) would be a worthy choice. It's offered in a host of colors, including light blue, white and pink. Get this cute cap for as low as $3.80 (P). The Bottom Line: This adorable hat is sure to warm heads and hearts.
Furry Friend The Pitch: All parents love to capture memories of their little ones, especially when they're dressed up for the holidays. And all kids love to get a snugly stuffed animal to be their new buddy. This plush 8"x8" bear from The Magnet Group (asi/68507) makes a terrific gift with purchase for photo packages. It can be customized with any brand message to remind parents to come back for future shoots. Priced as low as $4.49 (R). The Bottom Line: Parents and kids can agree this is a winning idea.
Portion Plan The Pitch: As babies grow into toddlers, they start wanting to do everything themselves – including eating. This clever portion plate from Evans Manufacturing (asi/52840) has three compartments to teach kids how to eat a balanced meal. Plus, it's top–rack dishwasher safe and CPSIA compliant. This is a great item to pitch to daycare centers and preschools that are focused on giving personal attention to each child. Order for as little as $1.75 (R). The Bottom Line: The reasonable price point makes this a perfect product for budget-conscious customers.
The Joe Show!
Check out the latest episodes of The Joe Show! Product Editor Joe Haley shows off several
items you can suggest for upcoming client promotions! Click here to watch the latest episodes!
Product Editor Joe Haley fishes for promo ideas with a unique branded duck bobber. But there's plenty more. Interested in a handy 4-in-1 tech tool? Need a sleek and comfortable performance shirt for clients? And just how many uses are there for "The Bendie"?
Product Editor Joe Haley shows off several products to help you build great promotional campaigns for clients. Looking for a whimsical item that's sure to connect audiences? How about a unique mobile charger product that has multiple accessories attached to it?
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