News

Podcast: The Social Sciences
Podcast: The Social Sciences
Web Exclusive

How strong is your social media presence? In the latest episode of Wearables Talk, social media expert Marki Lemons-Ryhal  shares some great...

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Lands’ End CEO Steps Down
Lands’ End CEO Steps Down
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Popular apparel brand Lands' End, parent company of its Lands' End Business Outfitters (asi/250566) division, announced Monday that CEO Federica...

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Gold Bond Worldwide Closes Production Facility
Gold Bond Worldwide Closes Production Facility
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Gold Bond Worldwide (asi/57653) has announced it will relocate one of its facilities by the end of 2016. The company's Covington, TN, facility -...

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Office Depot Sells Off European Business
Office Depot Sells Off European Business
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Office Depot Inc., parent company of Office Depot-Business Services (asi/287024), announced on Friday that it is selling its European business to...

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Staples Names Permanent CEO
Staples Names Permanent CEO
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Staples, Inc., parent company of Top 40 distributor Staples Promotional Products (asi/120601), announced Monday it has named Shira Goodman as its...

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Video: Crunching the Numbers
Video: Crunching the Numbers
Web Exclusive

The results of the 2016 Wearables State of the Decorated Apparel Industry survey are in. In the November/December issue of the magazine, we'll...

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Trend: A Fresh Take on Green
Trend: A Fresh Take on Green
Web Exclusive

Mint green is a really big deal right now, from the runway to college sororities, and style casters project this color trend will last well into...

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5 B2B Trends Affecting Sales
5 B2B Trends Affecting Sales
Counselor

Peter Dean has ridden the rollercoaster that is business-to-business sales. With two decades of B2B selling experience - including a stint...

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Alderman/Distributor Stops Selling Products to Own Government
Alderman/Distributor Stops Selling Products to Own Government
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An alderman in Germantown, TN, has dropped his own suburban government as a client of his distributorship after local activists complained of a...

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7 Top Houseware Promos
7 Top Houseware Promos
Advantages

The saying goes: the kitchen is the heart of the home. That makes houseware items like these especially powerful for branding and messaging....

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Top 40 Distributors 2016
Top 40 Distributors 2016
Counselor

Click on the company links below to find facts and figures on each Top 40 company, as well as reasons for why they hold their current positions...

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Top 40 Suppliers 2016
Top 40 Suppliers 2016
Counselor

Click on the company links below to find facts and figures on each Top 40 company, as well as reasons for why they hold their current positions...

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How-To

How To Earn Sales In The Gamification Market
How To Earn Sales In The Gamification Market

Demand for gamified services and solutions is heating up. Promotional products distributors can find new quality customers by targeting the...

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7 Recession-Proofing Tips
7 Recession-Proofing Tips

Joanne Black, founder of consultancy No More Cold Calling, suggests these strategies to recession-proof your sales.  1. Broaden your view....

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How To Utilize A Video Series to Build Your Business
How To Utilize A Video Series to Build Your Business

Attract more prospects and better engage clients with an online video series.

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How to Market to the Senior Living Facilities Niche
How to Market to the Senior Living Facilities Niche

America's elderly population is growing rapidly. The senior living sector is expanding to meet its needs. Know The Market & Its Lingo:...

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Make Your Hat Appliqué Stand Out
Make Your Hat Appliqué Stand Out

Unique materials make appliqué stand out on headwear. 1. Select the...

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8 Tips for a Great Showroom
8 Tips for a Great Showroom

Stock With Clients in Mind. Fill the space with proven best-sellers and new items that you expect will appeal to your particular customers...

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5 Tips To Succeed With Mobile Marketing
5 Tips To Succeed With Mobile Marketing

Promotional product distributors need to adapt their marketing and advertising strategy to a business arena in which internet activity on mobile...

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How to Overcome Five Common Objections from Clients
How to Overcome Five Common Objections from Clients

Top-performing sales reps close more deals because they respond proactively to client objections. Make sure your salespeople use these objection...

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5 Steps to Printing a Great Cap
5 Steps to Printing a Great Cap

With the right tools, screen printing on caps can be easy and effective.

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