News

Last-Minute Holiday Orders
Last-Minute Holiday Orders

How do you handle last-minute holiday orders? Put an ornament on them. The experts at BCG share a variety of tips to sell more ornaments - some...

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Delivery Companies Staff Up to Meet Holiday Demand
Delivery Companies Staff Up to Meet Holiday Demand
Promogram

As online sales have exploded during the holiday season, logistics companies have strengthened their workforce to try and meet the staggering...

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Global Ad Spending to Slow in 2017
Global Ad Spending to Slow in 2017
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Ad-spending growth is poised for a significant slowdown in 2017, due to economic and political uncertainty, according to the latest forecast from...

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Pro Towels Expands SC Plant
Pro Towels Expands SC Plant
Promogram

Pro Towels (asi/79750) announced it will expand its plant in Abbeville County, SC. The company, in conjunction with the U.S. Department of...

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9 Perfect Polos
9 Perfect Polos
Advantages

With more patterns, textures and styles available, expect polos to be as popular as ever in 2017. Here's a host of trendy looks you can pitch to...

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Surviving ‘The Conversation Age’: 3 Ways to ‘Speak Human’ in a Content-Crowded World
Surviving ‘The Conversation Age’: 3 Ways to ‘Speak Human’ in a Content-Crowded World
Web Exclusive

"Blah. Blah. Blah." This is what most consumers hear when they're exposed to marketing messages no matter the medium through which it's...

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Wearables News Briefs - December 2016
Wearables News Briefs - December 2016
Web Exclusive

Stahls' (asi/88984) offers free ground freight on Hotronix heat presses, excluding Air models, in December. Dacasso (asi/48125)...

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From Bullet to Bottle Opener - The Evolution of a Promotional Product
From Bullet to Bottle Opener - The Evolution of a Promotional Product
Counselor

When Eli Crane's brother in the Marines had a chance to return stateside to see his family, he came bearing gifts. For Eli, he had a unique...

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People on the Move - December 2016
People on the Move - December 2016
Promogram

Halls & Company (asi/59080) has announced the return of Patrick Napurski as director of operations and product development. Royal...

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Alaska Screen Printer Takes Eco-Friendly Steps
Alaska Screen Printer Takes Eco-Friendly Steps
Wearables

For Odin Peter-Raboff, protecting the environment is a top priority. "We only have one planet that we can live on," says the owner of Fairbanks,...

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Entrepreneurship in the Promotional Products Industry
Entrepreneurship in the Promotional Products Industry
Counselor

Larry Cohen and Mitch Mounger both agree: The ad specialty industry is a breeding ground for true entrepreneurs.

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When It Comes to Data, Size Doesn’t Matter
When It Comes to Data, Size Doesn’t Matter
Web Exclusive

Instead, it’s all about how you use that data, and predictive analytics offer a competitive advantage that most customer relationship management (C...

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How-To

Perfect the Follow-Up
Perfect the Follow-Up

Got that first sale? Here are the steps to keep the relationship thriving. Lay Out a Plan: During the initial sale, tell customers that...

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8 Tips for Stimulating Sales
8 Tips for Stimulating Sales

Implementing these strategies will help you build revenue and surpass your goals. Map Out Marketing Calendars: Talk to buyers with...

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Can Your Design Go On a Cap?
Can Your Design Go On a Cap?

As you gain experience with digitizing , you'll be able to tell just by looking which embroidery  designs cross-pollinate better than others....

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How to Hold Steady in Tough Times
How to Hold Steady in Tough Times

Marsha Londe, CEO of Tango Partners, offers four tips for sustaining success during downturns: 1.  Focus on reasonably priced campaigns...

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How to Earn More Sales Through Live Events
How to Earn More Sales Through Live Events

With a captive audience looking to spend, live events are an enticing target for distributors. Here are four top examples to seek out. ...

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How To Create a Textured Screen Print
How To Create a Textured Screen Print

Texture varies the printed surface for a unique look.

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What to Ask Before Purchasing Software
What to Ask Before Purchasing Software

Make sure the pros outweigh the cons when purchasing new software for your business.   1. How will I improve efficiency with this...

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Expand Sales With Current Clients
Expand Sales With Current Clients

Use these strategies to bulk-up your business with existing customers in 2017 and beyond. Target the Right People: Identify clients...

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How to Clean Your Heat Press
How to Clean Your Heat Press

A clean press is a happy and functional press!

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