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December 2012

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The Apparel Issue

6 Hot Trends for 2013

Advantages Cover Story

What pieces of apparel are likely to be big sellers in 2013? Think bold colors, hoodies and collared shirts. Read on for some tips on how to sell these trendy pieces. Read the digital magazine article.

Wearables in the Works

Advantages Cover Story

Here’s what’s working in apparel promotions. Distributors share five case studies to inspire you. Read the digital magazine article.

ASI Podcast: Apparel Trends

Advantages PodcastJeff Scult, president of Golden Goods, discusses trends in apparel. Listen here as Jennifer Vishnevsky interviews him about what's hot for 2013. Listen now.

What’s Trending, Who’s Spending?

What's Trending, Who's Spending?Suppliers and distributors both say they are seeing gains, and even strength, in some wearables categories and with certain fashion-savvy sectors. Read the article.

Mid-December Issue

Click here to view digital edition


Advantages' Editor Kathy Huston gives you timely video tips to propel your sales in one hot minute or less.

Advantages Podcast

Listen to this week's Advantages podcast!

Jeff Scult, president of Golden Goods, discusses trends in apparel. Listen here as Jennifer Vishnevsky interviews him about what's hot for 2013.

Click Here to listen to our podcast

Product Showcase

A collection of hot products and cool designs picked to pique your creativity.

December Product Picks

Take the Advantages Poll


ASI Radio

Case Studies

Short bursts of promotional brilliance to spark creativity.

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Advantages University

Your super-quick sales study guide. This month:
Decorating Tips for Stand-Out Apparel

View Full Article

Sell this Program

Advantages Strategy Tips:

Sell This Program

Make a $54,000 profit with your client's next promotion.

View Full Article


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Making You Money: What ASI is all about.

Promotional products, also known as ad specialties, make up a $20.5 billion dollar industry and are used by virtually every business in America. Why? Items like mugs, pens and t-shirts are memorable and provide a better cost per impression for advertisers than almost every major marketing effort like prime time TV, magazines and radio.

With so many businesses buying ad specialties there is a huge opportunity for professionals looking to make great money running a promotional products distributorship. It’s easy and inexpensive to get started and you can work from home.

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